Brandwave

How popular isAlpinestars in search?

In August 2026, there were an estimated 4.4K branded searches for Alpinestars in New Zealand which is up 13.8% over the last 11 months. Alpinestars holds 57.2% estimated Share of Search among New Zealand motorcycle gear brands and is ranked 1st of 6 competitors for search popularity.

Share of Search, August 2026
  1. Alpinestars57.2%
  2. Shoei24.4%
  3. Dainese5.4%
  4. HJC4.6%
  5. REV'IT!4.3%
  6. Arai4.1%
Alpinestars website (opens in a new tab)

Follow Alpinestars and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which motorcycle gear brands compete with Alpinestars?

Alpinestars against motorcycle gear brands in New Zealand, by month

Share of Search by month for Alpinestars, Shoei, Dainese, HJC, REV'IT!, Arai. The figures are in the table below the chart.

View monthly share of search table
MonthAlpinestarsShoeiDaineseHJCREV'IT!Arai
Oct 202552.5%25.4%7.4%6.1%3.4%5.2%
Nov 202553.3%25.9%6.9%5.6%3.3%5%
Dec 202555.2%22.1%8%5.9%4%4.7%
Jan 202654.6%24.2%6.7%4.5%4.5%5.5%
Feb 202654.8%23.2%6.2%6.9%3.5%5.5%
Mar 202657.1%24%5.4%5.1%3.3%5.1%
Apr 202654.3%24.5%6.1%6.4%3.4%5.4%
May 202653%27.4%5.5%4.7%3.5%5.9%
Jun 202654.8%25.9%5.6%5.3%3.2%5.2%
Jul 202654.6%25.8%6%5.6%3.4%4.6%
Aug 202657.2%24.4%5.4%4.6%4.3%4.1%
Sep 2026——————
  1. held 1st · 4.4K estimated branded searches · +16.2% vs prior month · +2.6 points

  2. 2.Shoei

    24.4%

    held 2nd · 1.9K estimated branded searches · +5% vs prior month · -1.4 points

  3. 3.Dainese

    5.4%

    held 3rd · 420 estimated branded searches · 0% vs prior month · -0.6 points

  4. 4.HJC

    4.6%

    held 4th · 360 estimated branded searches · -7.7% vs prior month · -0.9 points

  5. 5.REV'IT!

    4.3%

    moved from 6th to 5th · 330 estimated branded searches · +37.5% vs prior month · +0.8 points

  6. 6.Arai

    4.1%

    moved from 5th to 6th · 320 estimated branded searches · 0% vs prior month · -0.5 points

Compare search popularity between Alpinestars and its closest rivals

How has branded search demand for Alpinestars changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Alpinestars in New Zealand rose from 3.9K to 4.4K.
  • Across the 11 months ending August 2026, Alpinestars’ estimated Share of Search among motorcycle gear brands in New Zealand increased from 52.5% to 57.2%.

How did search popularity change for New Zealand motorcycle gear brands in August 2026?

  1. In August 2026, REV'IT! overtook Arai to rank 5th among motorcycle gear brands in New Zealand, at 4.3%.

  2. In August 2026, Alpinestars gained estimated Share of Search among motorcycle gear brands in New Zealand, from 54.6% to 57.2%.

  3. In August 2026, Shoei lost estimated Share of Search among motorcycle gear brands in New Zealand, from 25.8% to 24.4%.

  4. In August 2026, HJC lost estimated Share of Search among motorcycle gear brands in New Zealand, from 5.6% to 4.6%.

  5. In August 2026, Dainese lost estimated Share of Search among motorcycle gear brands in New Zealand, from 6% to 5.4%.

  6. Arai’s estimated Share of Search among motorcycle gear brands in New Zealand has lost ground for 3 months in a row, from 5.9% to 4.1% in August 2026.

How is Alpinestars measured?

Brandwave collects information about searches that people make online using Alpinestars’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

21 branded search terms

  • alpinestars
  • alpinestars airbag vest
  • alpinestars biker jacket
  • alpinestars boots
  • alpinestars chest protector
  • alpinestars com
  • alpinestars gloves
  • alpinestars helm
  • alpinestars jacket
  • alpinestars motocross gear
  • alpinestars motorbike jacket
  • alpinestars near me
  • alpinestars nz
  • alpinestars online
  • alpinestars r10
  • alpinestars riding gear
  • alpinestars supertech r
  • alpinestars supertech r10
  • alpinestars tech 3
  • alpinestars tech 7
  • alpinestars tech10

Do you work for Alpinestars? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Alpinestars your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.