Catalina Crunch vs Magic Spoon:Which is more popular?
In October 2026, Catalina Crunch had more branded searches than Magic Spoon among protein cereal brands worldwide. Catalina Crunch had about 60,500 branded searches, while Magic Spoon had 27,100. Catalina Crunch made up 50.4% of all protein cereal brand searches we track, and Magic Spoon accounted for 22.6%. When we asked ChatGPT and Google AI Overviews about protein cereal brands, both Catalina Crunch and Magic Spoon appeared in all five answers. Magic Spoon was mentioned before Catalina Crunch in four out of five answers.
Who do people search for more?
Catalina Crunch, about 2 searches for every 1 for Magic Spoon
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Magic Spoon, named ahead of Catalina Crunch in 4 of 5 answers
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Top protein cereal brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Catalina Crunch and Magic Spoon showed up in all five answers. Magic Spoon was listed before Catalina Crunch in four of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Catalina Crunch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Magic Spoon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Premier Protein3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Three Wishes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ghost1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Kellogg's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about protein cereal brands
5 answers
Asked ChatGPT
“Which protein cereal should I buy?”
Asked ChatGPT
“What are the best protein cereals?”
Asked ChatGPT
“What's the best protein cereal for a low-sugar breakfast?”
Searched Google, AI Overview
“high protein cereal”
Searched Google, AI Overview
“protein cereal”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Catalina Crunch or Magic Spoon more popular in search?
This chart shows how often people search Google for Catalina Crunch and Magic Spoon by name. Each line represents a brand's share of searches for all six protein cereal brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Catalina Crunch, Magic Spoon. The figures are in the table below the chart.
View monthly share of searches table
| Month | Catalina Crunch | Magic Spoon | Ghost | Three Wishes | Premier Protein | Kellogg's |
|---|---|---|---|---|---|---|
| Nov 2025 | 50.2% | 27.4% | 4.5% | 10% | 5.5% | 2.4% |
| Dec 2025 | 51% | 22.8% | 5.6% | 10.2% | 8.3% | 2% |
| Jan 2026 | 49.9% | 27.3% | 5.5% | 8.2% | 6.7% | 2.4% |
| Feb 2026 | 54.4% | 24.3% | 5.9% | 7.3% | 5.9% | 2.2% |
| Mar 2026 | 51.3% | 28.1% | 5.6% | 8.4% | 4.6% | 2% |
| Apr 2026 | 46.5% | 31.1% | 6.2% | 9.3% | 5.1% | 1.8% |
| May 2026 | 50.2% | 27.4% | 5.5% | 10% | 4.5% | 2.4% |
| Jun 2026 | 44.1% | 29.5% | 7.2% | 10.8% | 5.9% | 2.6% |
| Jul 2026 | 49.1% | 26.8% | 6.6% | 9.8% | 5.4% | 2.4% |
| Aug 2026 | 47.3% | 25.9% | 7.7% | 11.6% | 5.2% | 2.3% |
| Sep 2026 | 44.3% | 29.6% | 7.2% | 10.8% | 5.9% | 2.1% |
| Oct 2026 | 50.4% | 22.6% | 10.1% | 10.1% | 4.5% | 2.4% |
How has branded search for Catalina Crunch and Magic Spoon changed worldwide over the last 12 months?
3 findings
- Catalina Crunch was ahead of Magic Spoon in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Catalina Crunch’s share of searches among protein cereal brands worldwide moved from 50.2% to 50.4%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 12 months ending October 2026, Magic Spoon’s share of searches among protein cereal brands worldwide moved from 27.4% to 22.6%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for protein cereal brands worldwide in October 2026?
2 changes

In October 2026, Catalina Crunch gained share of searches among protein cereal brands worldwide, from 44.3% to 50.4%.

In October 2026, Magic Spoon lost share of searches among protein cereal brands worldwide, from 29.6% to 22.6%.
How are Catalina Crunch’s and Magic Spoon’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Catalina Crunch’s and Magic Spoon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Catalina Crunch
1 branded search term
- catalina crunch
Magic Spoon
1 branded search term
- magic spoon
Other head-to-heads among protein cereal brands

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