Brandwave

Catalina Crunch vs Ghost:Which is more popular?

In October 2026, Catalina Crunch had more branded searches than Ghost among protein cereal brands worldwide. Catalina Crunch had about 60,500 branded searches, while Ghost had 12,100. Catalina Crunch made up 50.4% of all protein cereal brand searches we track, and Ghost accounted for 10.1%. When we asked ChatGPT and Google AI Overviews about protein cereal brands, Catalina Crunch appeared in all five answers and Ghost in one. Catalina Crunch was mentioned before Ghost in four out of five answers.

Among protein cereal brands worldwide in October 2026

Who do people search for more?

Catalina Crunch, about 5 searches for every 1 for Ghost

Catalina Crunch 60.5K searchesGhost 12.1K searches

Who does AI mention more?

Catalina Crunch, mentioned in every answer we collected

Catalina Crunch in 5 of 5Ghost in 1 of 5

Who does AI recommend more?

Catalina Crunch, named ahead of Ghost in 4 of 5 answers

Catalina Crunch first in 4Ghost first in 1

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Top protein cereal brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Catalina Crunch appeared in all five answers. Ghost was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Catalina Crunch was listed before Ghost in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Magic Spoon1st
  2. Catalina Crunch2nd
  3. Premier Protein3rd
  4. Ghost4th
  5. Three Wishes5th
  6. Kellogg's–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Catalina Crunch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Magic Spoon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Premier Protein3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Three Wishes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ghost1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kellogg's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about protein cereal brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is Catalina Crunch or Ghost more popular in search?

This chart shows how often people search Google for Catalina Crunch and Ghost by name. Each line represents a brand's share of searches for all six protein cereal brands we track, month by month, from English-language searches worldwide.

Catalina Crunch and Ghost among protein cereal brands worldwide, by month

Share of searches by month for Catalina Crunch, Ghost. The figures are in the table below the chart.

View monthly share of searches table
MonthCatalina CrunchMagic SpoonGhostThree WishesPremier ProteinKellogg's
Nov 202550.2%27.4%4.5%10%5.5%2.4%
Dec 202551%22.8%5.6%10.2%8.3%2%
Jan 202649.9%27.3%5.5%8.2%6.7%2.4%
Feb 202654.4%24.3%5.9%7.3%5.9%2.2%
Mar 202651.3%28.1%5.6%8.4%4.6%2%
Apr 202646.5%31.1%6.2%9.3%5.1%1.8%
May 202650.2%27.4%5.5%10%4.5%2.4%
Jun 202644.1%29.5%7.2%10.8%5.9%2.6%
Jul 202649.1%26.8%6.6%9.8%5.4%2.4%
Aug 202647.3%25.9%7.7%11.6%5.2%2.3%
Sep 202644.3%29.6%7.2%10.8%5.9%2.1%
Oct 202650.4%22.6%10.1%10.1%4.5%2.4%

How has branded search for Catalina Crunch and Ghost changed worldwide over the last 12 months?

3 findings

How did search popularity change for protein cereal brands worldwide in October 2026?

2 changes
  1. In October 2026, Ghost overtook Three Wishes to rank 3rd among protein cereal brands worldwide, with 10.1% of the searches.

  2. In October 2026, Catalina Crunch gained share of searches among protein cereal brands worldwide, from 44.3% to 50.4%.

How are Catalina Crunch’s and Ghost’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Catalina Crunch’s and Ghost’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Catalina Crunch

1 branded search term

  • catalina crunch

Ghost

1 branded search term

  • ghost cereal

How the Brand Demand Index is measured

Other head-to-heads among protein cereal brands

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