Brandwave

Tella vs Zight:Which is more popular by branded search?

In August 2026, Zight had more branded searches than Tella among screen recording tools worldwide. Zight was estimated to have 139K branded searches compared to Tella’s 3.6K, and held a 30.9% Share of Search versus Tella’s 0.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among screen recording tools worldwide in August 2026Which is more popular in search, Tella or Zight?
Tella0.8%3.6K searches
vs
Zight30.9%139K searches

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Which is more popular in search, Tella or Zight?

Compare services and tools used to record screens and share explanatory videos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Tella and Zight among screen recording tools worldwide, by month

Share of Search by month for Zight, Tella. The figures are in the table below the chart.

View monthly share of search table
MonthLoomZightScreenPalScreencastifyTella
Oct 202530.5%7.8%29.4%31.7%0.57%
Nov 202532.3%8.2%31%27.6%0.92%
Dec 202537%7.9%28%26.6%0.56%
Jan 202638.2%9.9%28.6%22.6%0.7%
Feb 202636.4%16.4%21.4%25.2%0.66%
Mar 202638.2%24.7%19.5%16.9%0.68%
Apr 202637.9%24.4%19.9%16.8%0.96%
May 202633.9%27.2%17.4%20.6%0.94%
Jun 202641%26.7%15.2%16.4%0.63%
Jul 202644.1%28.5%15.7%11%0.72%
Aug 202633.8%30.9%20.4%14.1%0.8%
Sep 2026—————

How has the Tella and Zight comparison changed over the last 12 months?

  • Zight was ahead of Tella in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Tella’s estimated Share of Search among screen recording tools worldwide moved from 0.57% to 0.8%, and its estimated monthly branded searches moved from 2.5K to 3.6K.
  • Across the 11 months ending August 2026, Zight’s estimated Share of Search among screen recording tools worldwide moved from 7.8% to 30.9%, and its estimated monthly branded searches moved from 34K to 139K.

How did search popularity change for screen recording tools worldwide in August 2026?

  1. In August 2026, Zight gained estimated Share of Search among screen recording tools worldwide, from 28.5% to 30.9%.

  2. Estimated monthly branded searches for Tella worldwide rose 43% over 11 measured months, from 2.5K to 3.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Tella’s and Zight’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Tella

3 branded search terms

  • tella screen recorder
  • tella tv
  • tella video

Zight

6 branded search terms

  • cloud app screen recorder
  • cloudapp
  • zight
  • zight app
  • zight com
  • zight screen recorder

How the Brand Demand Index is measured

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