Brandwave

Screencastify vs Tella:Which is more popular by branded search?

In August 2026, Screencastify had more branded searches than Tella among screen recording tools worldwide. Screencastify was estimated to have 63.2K branded searches compared to Tella’s 3.6K, and held a 14.1% Share of Search versus Tella’s 0.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among screen recording tools worldwide in August 2026Which is more popular in search, Screencastify or Tella?
Screencastify14.1%63.2K searches
vs
Tella0.8%3.6K searches

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Which is more popular in search, Screencastify or Tella?

Compare services and tools used to record screens and share explanatory videos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Screencastify and Tella among screen recording tools worldwide, by month

Share of Search by month for Screencastify, Tella. The figures are in the table below the chart.

View monthly share of search table
MonthLoomZightScreenPalScreencastifyTella
Oct 202530.5%7.8%29.4%31.7%0.57%
Nov 202532.3%8.2%31%27.6%0.92%
Dec 202537%7.9%28%26.6%0.56%
Jan 202638.2%9.9%28.6%22.6%0.7%
Feb 202636.4%16.4%21.4%25.2%0.66%
Mar 202638.2%24.7%19.5%16.9%0.68%
Apr 202637.9%24.4%19.9%16.8%0.96%
May 202633.9%27.2%17.4%20.6%0.94%
Jun 202641%26.7%15.2%16.4%0.63%
Jul 202644.1%28.5%15.7%11%0.72%
Aug 202633.8%30.9%20.4%14.1%0.8%
Sep 2026—————

How has the Screencastify and Tella comparison changed over the last 12 months?

  • Screencastify was ahead of Tella in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Screencastify’s estimated Share of Search among screen recording tools worldwide moved from 31.7% to 14.1%, and its estimated monthly branded searches moved from 139K to 63.2K.
  • Across the 11 months ending August 2026, Tella’s estimated Share of Search among screen recording tools worldwide moved from 0.57% to 0.8%, and its estimated monthly branded searches moved from 2.5K to 3.6K.

How did search popularity change for screen recording tools worldwide in August 2026?

  1. In August 2026, Screencastify gained estimated Share of Search among screen recording tools worldwide, from 11% to 14.1%.

  2. Estimated monthly branded searches for Tella worldwide rose 43% over 11 measured months, from 2.5K to 3.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Screencastify’s and Tella’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Screencastify

10 branded search terms

  • app screencastify
  • screen recorder screencastify
  • screencastify
  • screencastify app
  • screencastify com
  • screencastify online
  • screencastify recorder
  • screencastify screen recorder
  • screencastify software
  • screencastify video recorder

Tella

3 branded search terms

  • tella screen recorder
  • tella tv
  • tella video

How the Brand Demand Index is measured

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