Samsung Galaxy Watch vs WHOOP:Which is more popular?
In September 2026, WHOOP had more branded searches than Samsung Galaxy Watch among fitness tracker brands worldwide. WHOOP had about 2.5 million branded searches, while Samsung Galaxy Watch had 602,000. WHOOP made up 14.8% of all fitness tracker brand searches we track, and Samsung Galaxy Watch accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about fitness tracker brands, Samsung Galaxy Watch appeared in three of the five answers and WHOOP in one. Samsung Galaxy Watch was mentioned before WHOOP in two out of three answers that named either.
Who do people search for more?
WHOOP, about 4 searches for every 1 for Samsung Galaxy Watch
Who does AI mention more?
Samsung Galaxy Watch, mentioned in 3 of 5 answers, WHOOP in 1
Who does AI recommend more?
Samsung Galaxy Watch, named ahead of WHOOP in 2 of 3 answers
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Top fitness tracker brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Samsung Galaxy Watch was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. WHOOP was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Samsung Galaxy Watch was listed before WHOOP in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Fitbit1st
Garmin2nd
Apple Watch3rd- Samsung Galaxy Watch4th
Oura5th- WHOOP6th
Amazfit–
Polar–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Apple Watch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Garmin5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Fitbit5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Samsung Galaxy Watch3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Oura3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- WHOOP1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Amazfit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Polar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about fitness tracker brands
5 answers
Asked ChatGPT
“Which fitness tracker brand should I buy?”
Asked ChatGPT
“What are the best fitness tracker brands?”
Asked ChatGPT
“What's the best fitness tracker brand for everyday activity?”
Searched Google, AI Overview
“best fitness tracker”
Searched Google, AI Overview
“sleep tracker watch”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Samsung Galaxy Watch or WHOOP more popular in search?
This chart shows how often people search Google for Samsung Galaxy Watch and WHOOP by name. Each line represents a brand's share of searches for all eight fitness tracker brands we track, month by month, from English-language searches worldwide.
Share of searches by month for WHOOP, Samsung Galaxy Watch. The figures are in the table below the chart.
View monthly share of searches table
| Month | Apple Watch | Garmin | WHOOP | Fitbit | Amazfit | Samsung Galaxy Watch | Oura | Polar |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.4% | 18.2% | 11.6% | 6.7% | 3.7% | 4.4% | 2% | <0.01% |
| Nov 2025 | 54.4% | 18.8% | 9.9% | 6.9% | 3.8% | 4.1% | 2.1% | <0.01% |
| Dec 2025 | 55.3% | 19.1% | 10.1% | 5.7% | 3.8% | 4.2% | 1.7% | <0.01% |
| Jan 2026 | 49.6% | 20.7% | 13.4% | 6.2% | 4.2% | 4.1% | 1.9% | <0.01% |
| Feb 2026 | 50% | 20.8% | 13.1% | 6.3% | 4.2% | 3.7% | 1.9% | <0.01% |
| Mar 2026 | 45.5% | 23.2% | 14.6% | 5.7% | 4.7% | 4.2% | 2.1% | <0.01% |
| Apr 2026 | 45.3% | 23.1% | 14.7% | 6.9% | 4.6% | 3.8% | 1.7% | <0.01% |
| May 2026 | 41.5% | 20.9% | 16% | 11.4% | 4.2% | 4.2% | 1.9% | <0.01% |
| Jun 2026 | 43.3% | 21.8% | 14% | 9.7% | 4.4% | 4.3% | 2.4% | <0.01% |
| Jul 2026 | 41.8% | 21.3% | 16.3% | 7.8% | 4.3% | 6.6% | 1.9% | <0.01% |
| Aug 2026 | 45.4% | 23.1% | 14.4% | 6.9% | 3.8% | 4.6% | 1.7% | <0.01% |
| Sep 2026 | 48.1% | 19.7% | 14.8% | 7.2% | 4% | 3.5% | 2.7% | <0.01% |
How has the Samsung Galaxy Watch and WHOOP comparison changed over the last 12 months?
3 findings
- WHOOP was ahead of Samsung Galaxy Watch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Samsung Galaxy Watch’s share of searches among fitness tracker brands worldwide moved from 4.4% to 3.5%, and its estimated monthly branded searches moved from 669K to 602K.
- Across the 12 months ending September 2026, WHOOP’s share of searches among fitness tracker brands worldwide moved from 11.6% to 14.8%, and its estimated monthly branded searches moved from 1.7M to 2.5M.
How did search popularity change for fitness tracker brands worldwide in September 2026?
2 changes
In September 2026, Samsung Galaxy Watch lost share of searches among fitness tracker brands worldwide, from 4.6% to 3.5%.
Estimated monthly branded searches for WHOOP worldwide rose 44.1% over 12 measured months, from 1.7M to 2.5M in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Samsung Galaxy Watch’s and WHOOP’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Samsung Galaxy Watch
2 branded search terms
- galaxy watch
- samsung galaxy watch
WHOOP
3 branded search terms
- whoop
- whoop 5
- whoop watch
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