Brandwave

Perky-Pet vs Wild Birds Unlimited:Which is more popular by branded search?

In August 2026, Wild Birds Unlimited had more branded searches than Perky-Pet among bird feeder brands worldwide. Wild Birds Unlimited was estimated to have 135K branded searches compared to Perky-Pet’s 2.4K, and held a 66.5% Share of Search versus Perky-Pet’s 1.2%. These are worldwide searches for English-language branded terms.

Share of Search among bird feeder brands worldwide in August 2026Which is more popular in search, Perky-Pet or Wild Birds Unlimited?
Perky-Pet1.2%2.4K searches
vs
Wild Birds Unlimited66.5%135K searches

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Which is more popular in search, Perky-Pet or Wild Birds Unlimited?

Compare the bird feeder brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Perky-Pet and Wild Birds Unlimited among bird feeder brands worldwide, by month

Share of Search by month for Wild Birds Unlimited, Perky-Pet. The figures are in the table below the chart.

View monthly share of search table
MonthWild Birds UnlimitedRSPBSquirrel BusterPerky-PetGardmanDroll Yankees
Oct 202562.3%34.3%1.6%0.91%0.57%0.33%
Nov 202562.2%34.1%2%0.88%0.46%0.33%
Dec 202574.3%22.4%2%0.7%0.37%0.27%
Jan 202657.6%38.6%2.3%0.81%0.43%0.31%
Feb 202666.7%29.9%1.8%0.79%0.49%0.29%
Mar 202670.1%25.7%2.3%1%0.55%0.37%
Apr 202662%34%2%1.1%0.6%0.33%
May 202670.5%25.9%1.9%1%0.37%0.29%
Jun 202670.2%25.8%2.3%1%0.35%0.31%
Jul 202670.4%25.8%1.9%1.2%0.38%0.31%
Aug 202666.5%29.8%1.8%1.2%0.43%0.29%
Sep 2026——————

How has the Perky-Pet and Wild Birds Unlimited comparison changed over the last 12 months?

How did search popularity change for bird feeder brands worldwide in August 2026?

  1. In August 2026, Wild Birds Unlimited lost estimated Share of Search among bird feeder brands worldwide, from 70.4% to 66.5%.

  2. Estimated monthly branded searches for Perky-Pet worldwide rose 50% over 11 measured months, from 1.6K to 2.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Perky-Pet’s and Wild Birds Unlimited’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Perky-Pet

1 branded search term

  • perky pet

Wild Birds Unlimited

1 branded search term

  • wild birds unlimited

How the Brand Demand Index is measured

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