Brandwave

How popular isWild Birds Unlimited in search?

In August 2026, there were an estimated 135K branded searches for Wild Birds Unlimited worldwide which is up 22.7% over the last 11 months. Wild Birds Unlimited holds 66.5% estimated Share of Search among bird feeder brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Wild Birds Unlimited66.5%
  2. RSPB29.8%
  3. Squirrel Buster1.8%
  4. Perky-Pet1.2%
  5. Gardman0.43%
  6. Droll Yankees0.29%
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Which bird feeder brands compete with Wild Birds Unlimited?

Wild Birds Unlimited against bird feeder brands worldwide, by month

Share of Search by month for Wild Birds Unlimited, RSPB. The figures are in the table below the chart.

View monthly share of search table
MonthWild Birds UnlimitedRSPBSquirrel BusterPerky-PetGardmanDroll Yankees
Oct 202562.3%34.3%1.6%0.91%0.57%0.33%
Nov 202562.2%34.1%2%0.88%0.46%0.33%
Dec 202574.3%22.4%2%0.7%0.37%0.27%
Jan 202657.6%38.6%2.3%0.81%0.43%0.31%
Feb 202666.7%29.9%1.8%0.79%0.49%0.29%
Mar 202670.1%25.7%2.3%1%0.55%0.37%
Apr 202662%34%2%1.1%0.6%0.33%
May 202670.5%25.9%1.9%1%0.37%0.29%
Jun 202670.2%25.8%2.3%1%0.35%0.31%
Jul 202670.4%25.8%1.9%1.2%0.38%0.31%
Aug 202666.5%29.8%1.8%1.2%0.43%0.29%
Sep 2026——————

  1. 1.Wild Birds Unlimited

    66.5%

    Held 1st. 135K estimated branded searches, -18.2% vs prior month. Share -3.9 points.

  2. 2.RSPB

    29.8%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share +4 points.

  3. 3.Squirrel Buster

    1.8%

    Held 3rd. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  4. 4.Perky-Pet

    1.2%

    Held 4th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.1 points.

  5. 5.Gardman

    0.43%

    Held 5th. 880 estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Droll Yankees

    0.29%

    Held 6th. 590 estimated branded searches, -18.1% vs prior month. Share 0 points.

Compare search popularity between Wild Birds Unlimited and its closest rivals

How has branded search demand for Wild Birds Unlimited changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Wild Birds Unlimited worldwide rose from 110K to 135K.
  • Across the 11 months ending August 2026, Wild Birds Unlimited’s estimated Share of Search among bird feeder brands worldwide increased from 62.3% to 66.5%.
  • Across the 11 months ending August 2026, Wild Birds Unlimited’s estimated Share of Search among bird feeder brands worldwide peaked at 74.3% in December 2025 and was lowest at 57.6% in January 2026.

How did search popularity change for bird feeder brands worldwide in August 2026?

  1. In August 2026, RSPB gained estimated Share of Search among bird feeder brands worldwide, from 25.8% to 29.8%.

  2. In August 2026, Wild Birds Unlimited lost estimated Share of Search among bird feeder brands worldwide, from 70.4% to 66.5%.

  3. Estimated monthly branded searches for Perky-Pet worldwide rose 50% over 11 measured months, from 1.6K to 2.4K in August 2026.

  4. Estimated monthly branded searches for Squirrel Buster worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026.

  5. Estimated monthly branded searches for Gardman worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.

How is Wild Birds Unlimited measured?

Brandwave collects information about searches that people make online using Wild Birds Unlimited’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • wild birds unlimited

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How the Brand Demand Index is measured

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