Nom Nom vs The Pets Table:Which is more popular?
In September 2026, Nom Nom had more branded searches than The Pets Table among fresh dog food delivery brands worldwide. Nom Nom had about 111,000 branded searches, while The Pets Table had 8,100. Nom Nom made up 15.5% of all fresh dog food delivery brand searches we track, and The Pets Table accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about fresh dog food delivery brands, Nom Nom appeared in three of the five answers and The Pets Table in two. Nom Nom was mentioned before The Pets Table in every answer that named either.
Who do people search for more?
Nom Nom, about 14 searches for every 1 for The Pets Table
Who does AI mention more?
Nom Nom, mentioned in 3 of 5 answers, The Pets Table in 2
Who does AI recommend more?
Nom Nom, named ahead of The Pets Table in 3 of 3 answers
Follow Nom Nom vs The Pets Table and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top fresh dog food delivery brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Nom Nom was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. The Pets Table was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Nom Nom was listed before The Pets Table in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Farmer's Dog5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
JustFoodForDogs5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ollie4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Nom Nom3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Spot & Tango2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
The Pets Table2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
PetPlate2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Butternut Box0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about fresh dog food delivery brands
5 answers
Asked ChatGPT
“Which fresh dog food delivery brand should I buy?”
Asked ChatGPT
“What are the best fresh dog food delivery brands?”
Asked ChatGPT
“What's the best fresh dog food delivery brand for a healthy dog diet?”
Searched Google, AI Overview
“fresh dog food brand”
Searched Google, AI Overview
“dog food delivery”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Nom Nom or The Pets Table more popular in search?
This chart shows how often people search Google for Nom Nom and The Pets Table by name. Each line represents a brand's share of searches for all eight fresh dog food delivery brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Nom Nom, The Pets Table. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Farmer's Dog | Butternut Box | Nom Nom | Spot & Tango | Ollie | JustFoodForDogs | The Pets Table | PetPlate |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 50.1% | 15.7% | 15.5% | 5.7% | 9.3% | 1.4% | 1.1% | 1.3% |
| Nov 2025 | 47.6% | 17.8% | 14.2% | 6.1% | 10.4% | 1.5% | 1.3% | 1.1% |
| Dec 2025 | 47.2% | 15.2% | 17.7% | 5.3% | 10.8% | 1.6% | 1.1% | 1.2% |
| Jan 2026 | 43.1% | 19.9% | 12.9% | 8.4% | 11.5% | 1.7% | 1.4% | 1.1% |
| Feb 2026 | 45.1% | 20.6% | 13.5% | 7.3% | 9.7% | 1.5% | 1.5% | 0.94% |
| Mar 2026 | 43.1% | 19.8% | 15.7% | 8.5% | 9.2% | 1.4% | 1.4% | 0.99% |
| Apr 2026 | 46% | 17.3% | 13.7% | 11% | 8.1% | 1.5% | 1.5% | 0.86% |
| May 2026 | 49.7% | 15.9% | 15.3% | 8.2% | 7.5% | 1.4% | 1.4% | 0.82% |
| Jun 2026 | 58.1% | 16% | 10.4% | 6.8% | 6.1% | 1.1% | 0.92% | 0.56% |
| Jul 2026 | 50.5% | 20.1% | 13.1% | 6.9% | 6.3% | 1.2% | 1.2% | 0.71% |
| Aug 2026 | 52.1% | 17% | 13.5% | 7.2% | 6.5% | 1.5% | 1.2% | 1% |
| Sep 2026 | 48.8% | 19.3% | 15.5% | 6.9% | 6.2% | 1.4% | 1.1% | 0.75% |
How has the Nom Nom and The Pets Table comparison changed over the last 12 months?
3 findings
- Nom Nom was ahead of The Pets Table in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Nom Nom’s share of searches among fresh dog food delivery brands worldwide held steady at 15.5%, and its estimated monthly branded searches moved from 112K to 111K.
- Across the 12 months ending September 2026, The Pets Table’s share of searches among fresh dog food delivery brands worldwide held steady at 1.1%, and its estimated monthly branded searches held steady at 8.1K.
How did search popularity change for fresh dog food delivery brands worldwide in September 2026?
1 change

In September 2026, Nom Nom gained share of searches among fresh dog food delivery brands worldwide, from 13.5% to 15.5%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Nom Nom’s and The Pets Table’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nom Nom
3 branded search terms
- nom nom
- nom nom now
- nomnomnow
The Pets Table
1 branded search term
- the pets table
Other head-to-heads among fresh dog food delivery brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.