Mushie vs Tub Works:Which is more popular?
In September 2026, Mushie had more branded searches than Tub Works among bath toys brands worldwide. Mushie had about 22,200 branded searches, while Tub Works had 10. Mushie made up 5.9% of all bath toys brand searches we track, and Tub Works accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about bath toys brands, Mushie appeared in three of the four answers and Tub Works in two. Mushie was mentioned before Tub Works in every answer.
Who do people search for more?
Mushie, about 2220 searches for every 1 for Tub Works
Who does AI mention more?
Mushie, mentioned in 3 of 4 answers, Tub Works in 2
Who does AI recommend more?
Mushie, named ahead of Tub Works in every answer
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Top bath toys brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Mushie was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Tub Works was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Mushie was listed before Tub Works in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Munchkin1st
Green Toys2nd- Mushie3rd
Hape4th
Tub Works5th
Fisher-Price–
Skip Hop–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Mushie3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Green Toys3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Munchkin3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Tub Works2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Hape1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Fisher-Price0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Skip Hop0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about bath toys brands
4 answers
Asked ChatGPT
“Which bath toy brand should I buy?”
Asked ChatGPT
“What are the best bath toy brands?”
Asked ChatGPT
“What's the best bath toy brand for young children?”
Searched Google, AI Overview
“best bath toys”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“safe bath toys”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Mushie or Tub Works more popular in search?
This chart shows how often people search Google for Mushie and Tub Works by name. Each line represents a brand's share of searches for all seven bath toys brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Mushie, Tub Works. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fisher-Price | Skip Hop | Hape | Mushie | Green Toys | Munchkin | Tub Works |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 68.8% | 11.3% | 11.3% | 5.1% | 2.8% | 0.66% | 0% |
| Nov 2025 | 73.1% | 9.8% | 9.8% | 4.4% | 2.4% | 0.39% | 0% |
| Dec 2025 | 75.1% | 8.3% | 10.1% | 3.7% | 2.5% | 0.4% | <0.01% |
| Jan 2026 | 66.8% | 13.4% | 11% | 6% | 2.2% | 0.64% | <0.01% |
| Feb 2026 | 61.8% | 15.2% | 12.5% | 6.8% | 3% | 0.58% | <0.01% |
| Mar 2026 | 63.6% | 12.8% | 12.8% | 7% | 3.1% | 0.62% | <0.01% |
| Apr 2026 | 64.8% | 13% | 13% | 5.8% | 2.6% | 0.63% | <0.01% |
| May 2026 | 64.7% | 13% | 13% | 5.8% | 2.6% | 0.76% | <0.01% |
| Jun 2026 | 61.5% | 15.2% | 12.4% | 6.8% | 3% | 1.1% | <0.01% |
| Jul 2026 | 65.1% | 13.1% | 10.7% | 7.2% | 3.2% | 0.77% | <0.01% |
| Aug 2026 | 63.1% | 15.5% | 10.4% | 7% | 3.1% | 0.92% | <0.01% |
| Sep 2026 | 65.9% | 13.3% | 10.9% | 5.9% | 3.2% | 0.78% | <0.01% |
How has the Mushie and Tub Works comparison changed over the last 12 months?
3 findings
- Mushie was ahead of Tub Works in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Mushie’s share of searches among bath toys brands worldwide moved from 5.1% to 5.9%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Tub Works’ share of searches among bath toys brands worldwide moved from 0% to <0.01%, and its estimated monthly branded searches moved from 0 to 10.
How did search popularity change for bath toys brands worldwide in September 2026?
1 change
In September 2026, Mushie lost share of searches among bath toys brands worldwide, from 7% to 5.9%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Mushie’s and Tub Works’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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