Brandwave

MicroSurvey FieldGenius vs Trimble:Which is more popular?

In September 2026, Trimble had more branded searches than MicroSurvey FieldGenius among surveying software worldwide. Trimble had about 165,000 branded searches, while MicroSurvey FieldGenius had 480. Trimble made up 26.8% of all surveying software searches we track, and MicroSurvey FieldGenius accounted for 0.08%. When we asked ChatGPT and Google AI Overviews about surveying software, Trimble appeared in four of the five answers and MicroSurvey FieldGenius in two. Trimble was mentioned before MicroSurvey FieldGenius in three out of four answers.

Among surveying software worldwide in September 2026

Who do people search for more?

Trimble, about 344 searches for every 1 for MicroSurvey FieldGenius

Trimble 165K searchesMicroSurvey FieldGenius 480 searches

Who does AI mention more?

Trimble, mentioned in 4 of 5 answers, MicroSurvey FieldGenius in 2

Trimble in 4 of 5MicroSurvey FieldGenius in 2 of 5

Who does AI recommend more?

Trimble, named ahead of MicroSurvey FieldGenius in 3 of 4 answers

Trimble first in 3MicroSurvey FieldGenius first in 1

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Top surveying software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Trimble was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. MicroSurvey FieldGenius was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Trimble was listed before MicroSurvey FieldGenius in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Carlson1st
  2. Trimble2nd
  3. Autodesk Civil 3D3rd
  4. MicroSurvey FieldGenius4th
  5. Topcon5th
  6. Esri ArcGIS6th
  7. Leica Geosystems7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Trimble4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Carlson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Autodesk Civil 3D3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Topcon3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MicroSurvey FieldGenius2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Esri ArcGIS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Leica Geosystems1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about surveying software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is MicroSurvey FieldGenius or Trimble more popular in search?

This chart shows how often people search Google for MicroSurvey FieldGenius and Trimble by name. Each line represents a brand's share of searches for all seven surveying software we track, month by month, from English-language searches worldwide.

MicroSurvey FieldGenius and Trimble among surveying software worldwide, by month

Share of searches by month for Trimble, MicroSurvey FieldGenius. The figures are in the table below the chart.

View monthly share of searches table
MonthEsri ArcGISTrimbleAutodesk Civil 3DCarlsonTopconLeica GeosystemsMicroSurvey FieldGenius
Oct 202547.2%30%7.4%6%6%3.3%0.04%
Nov 202549.8%26.4%7.9%6.5%6.5%2.9%0.04%
Dec 202549.2%26%7.8%7.8%6.4%2.8%0.04%
Jan 202646.3%28.9%8.7%5.8%7.1%3.2%0.04%
Feb 202646%29.1%8.7%5.8%7.1%3.2%0.05%
Mar 202646.8%29.8%7.3%7.3%6%2.7%0.04%
Apr 202649.9%26.3%7.9%6.5%6.5%2.9%0.05%
May 202646%29.1%8.7%5.8%7.1%3.2%0.06%
Jun 202641%31.8%9.5%6.4%7.8%3.5%0.05%
Jul 202645.3%28.7%8.6%7%7%3.1%0.07%
Aug 202644.5%28.2%10.3%6.9%6.9%3.1%0.07%
Sep 202651.3%26.8%8%5.4%5.4%2.9%0.08%

How has the MicroSurvey FieldGenius and Trimble comparison changed over the last 12 months?

3 findings

How did search popularity change for surveying software worldwide in September 2026?

2 changes
  1. In September 2026, Trimble lost share of searches among surveying software worldwide, from 28.2% to 26.8%.

  2. Estimated monthly branded searches for MicroSurvey FieldGenius worldwide rose 84.6% over 12 measured months, from 260 to 480 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using MicroSurvey FieldGenius’ and Trimble’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MicroSurvey FieldGenius

1 branded search term

  • microsurvey fieldgenius

Trimble

1 branded search term

  • trimble

How the Brand Demand Index is measured

Other head-to-heads among surveying software

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