Esri ArcGIS vs Topcon:Which is more popular?
In September 2026, Esri ArcGIS had more branded searches than Topcon among surveying software worldwide. Esri ArcGIS had about 316,000 branded searches, while Topcon had 33,100. Esri ArcGIS made up 51.3% of all surveying software searches we track, and Topcon accounted for 5.4%. When we asked ChatGPT and Google AI Overviews about surveying software, Topcon appeared in three of the five answers and Esri ArcGIS in one. Topcon was mentioned before Esri ArcGIS in two out of three answers that named either.
Who do people search for more?
Esri ArcGIS, about 10 searches for every 1 for Topcon
Who does AI mention more?
Topcon, mentioned in 3 of 5 answers, Esri ArcGIS in 1
Who does AI recommend more?
Topcon, named ahead of Esri ArcGIS in 2 of 3 answers
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Top surveying software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Topcon was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Esri ArcGIS was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Topcon was listed before Esri ArcGIS in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Trimble4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Carlson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Autodesk Civil 3D3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Topcon3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- MicroSurvey FieldGenius2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Esri ArcGIS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Leica Geosystems1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about surveying software
5 answers
Asked ChatGPT
“Which surveying software should I use?”
Asked ChatGPT
“What are the best surveying software options?”
Asked ChatGPT
“What's the best surveying software for field data capture?”
Searched Google, AI Overview
“surveying software”
Searched Google, AI Overview
“land survey software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Esri ArcGIS or Topcon more popular in search?
This chart shows how often people search Google for Esri ArcGIS and Topcon by name. Each line represents a brand's share of searches for all seven surveying software we track, month by month, from English-language searches worldwide.
Share of searches by month for Esri ArcGIS, Topcon. The figures are in the table below the chart.
View monthly share of searches table
| Month | Esri ArcGIS | Trimble | Autodesk Civil 3D | Carlson | Topcon | Leica Geosystems | MicroSurvey FieldGenius |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.2% | 30% | 7.4% | 6% | 6% | 3.3% | 0.04% |
| Nov 2025 | 49.8% | 26.4% | 7.9% | 6.5% | 6.5% | 2.9% | 0.04% |
| Dec 2025 | 49.2% | 26% | 7.8% | 7.8% | 6.4% | 2.8% | 0.04% |
| Jan 2026 | 46.3% | 28.9% | 8.7% | 5.8% | 7.1% | 3.2% | 0.04% |
| Feb 2026 | 46% | 29.1% | 8.7% | 5.8% | 7.1% | 3.2% | 0.05% |
| Mar 2026 | 46.8% | 29.8% | 7.3% | 7.3% | 6% | 2.7% | 0.04% |
| Apr 2026 | 49.9% | 26.3% | 7.9% | 6.5% | 6.5% | 2.9% | 0.05% |
| May 2026 | 46% | 29.1% | 8.7% | 5.8% | 7.1% | 3.2% | 0.06% |
| Jun 2026 | 41% | 31.8% | 9.5% | 6.4% | 7.8% | 3.5% | 0.05% |
| Jul 2026 | 45.3% | 28.7% | 8.6% | 7% | 7% | 3.1% | 0.07% |
| Aug 2026 | 44.5% | 28.2% | 10.3% | 6.9% | 6.9% | 3.1% | 0.07% |
| Sep 2026 | 51.3% | 26.8% | 8% | 5.4% | 5.4% | 2.9% | 0.08% |
How has the Esri ArcGIS and Topcon comparison changed over the last 12 months?
3 findings
- Esri ArcGIS was ahead of Topcon in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Esri ArcGIS’s share of searches among surveying software worldwide moved from 47.2% to 51.3%, and its estimated monthly branded searches held steady at 316K.
- Across the 12 months ending September 2026, Topcon’s share of searches among surveying software worldwide moved from 6% to 5.4%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for surveying software worldwide in September 2026?
2 changes
In September 2026, Esri ArcGIS gained share of searches among surveying software worldwide, from 44.5% to 51.3%.
In September 2026, Topcon lost share of searches among surveying software worldwide, from 6.9% to 5.4%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Esri ArcGIS’s and Topcon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Esri ArcGIS
2 branded search terms
- arcgis
- esri arcgis
Topcon
1 branded search term
- topcon
Other head-to-heads among surveying software
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