Microsoft Forms vs Zoho Survey:Which is more popular?
In September 2026, Microsoft Forms had more branded searches than Zoho Survey among survey platforms worldwide. Microsoft Forms had about 2.1 million branded searches, while Zoho Survey had 9,900. Microsoft Forms made up 11.4% of all survey platform searches we track, and Zoho Survey accounted for 0.05%. When we asked ChatGPT and Google AI Overviews about survey platforms, neither Microsoft Forms nor Zoho Survey appeared in any of the five answers.
Who do people search for more?
Microsoft Forms, about 213 searches for every 1 for Zoho Survey
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top survey platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Microsoft Forms nor Zoho Survey showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
SurveyMonkey5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Forms4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Typeform4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Qualtrics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Jotform2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tally1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Alchemer1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Microsoft Forms0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Formstack0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Zoho Survey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about survey platforms
5 answers
Asked ChatGPT
“Which survey platform should I use?”
Asked ChatGPT
“What are the best survey platforms?”
Asked ChatGPT
“What's the best survey platform for customer research?”
Searched Google, AI Overview
“online survey platform”
Searched Google, AI Overview
“market research surveys”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Microsoft Forms or Zoho Survey more popular in search?
This chart shows how often people search Google for Microsoft Forms and Zoho Survey by name. Each line represents a brand's share of searches for all 12 survey platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Microsoft Forms, Zoho Survey. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Forms | Microsoft Forms | Jotform | SurveyMonkey | Typeform | Qualtrics | Tally | Formstack | QuestionPro | Alchemer | SurveySparrow | Zoho Survey |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 73.9% | 13% | 4.2% | 3.4% | 2.3% | 2.3% | 0.23% | 0.2% | 0.2% | 0.11% | 0.07% | 0.09% |
| Nov 2025 | 75.8% | 11.3% | 4.3% | 3.5% | 2.4% | 1.9% | 0.24% | 0.17% | 0.21% | 0.11% | 0.08% | 0.08% |
| Dec 2025 | 76.5% | 11.2% | 4.3% | 2.8% | 2.3% | 1.9% | 0.27% | 0.21% | 0.17% | 0.11% | 0.08% | 0.08% |
| Jan 2026 | 76.7% | 11.2% | 4.4% | 2.9% | 2.4% | 1.6% | 0.27% | 0.17% | 0.14% | 0.09% | 0.06% | 0.06% |
| Feb 2026 | 77% | 11.4% | 3.6% | 2.9% | 2.4% | 1.9% | 0.26% | 0.17% | 0.17% | 0.12% | 0.06% | 0.08% |
| Mar 2026 | 73.8% | 13.2% | 4.2% | 3.3% | 2.3% | 2.2% | 0.35% | 0.2% | 0.2% | 0.11% | 0.07% | 0.07% |
| Apr 2026 | 78% | 11.2% | 3.6% | 2.4% | 2% | 2% | 0.3% | 0.14% | 0.18% | 0.08% | 0.05% | 0.06% |
| May 2026 | 77.3% | 11.3% | 3.6% | 2.9% | 2% | 1.9% | 0.44% | 0.17% | 0.17% | 0.09% | 0.05% | 0.06% |
| Jun 2026 | 77.4% | 11.4% | 3.8% | 2.9% | 2% | 1.6% | 0.45% | 0.17% | 0.14% | 0.09% | 0.06% | 0.06% |
| Jul 2026 | 77.1% | 11.2% | 4.3% | 2.8% | 1.9% | 1.5% | 0.5% | 0.17% | 0.17% | 0.11% | 0.08% | 0.08% |
| Aug 2026 | 78.9% | 11.2% | 3.6% | 2.4% | 1.6% | 1.3% | 0.42% | 0.18% | 0.14% | 0.1% | 0.06% | 0.06% |
| Sep 2026 | 80% | 11.4% | 3% | 2% | 1.4% | 1.3% | 0.42% | 0.15% | 0.15% | 0.12% | 0.05% | 0.05% |
How has the Microsoft Forms and Zoho Survey comparison changed over the last 12 months?
3 findings
- Microsoft Forms was ahead of Zoho Survey in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Microsoft Forms’ share of searches among survey platforms worldwide moved from 13% to 11.4%, and its estimated monthly branded searches held steady at 2.1M.
- Across the 12 months ending September 2026, Zoho Survey’s share of searches among survey platforms worldwide moved from 0.09% to 0.05%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
How did search popularity change for survey platforms worldwide in September 2026?
1 change

Estimated monthly branded searches for Zoho Survey worldwide fell 33.1% over 12 measured months, from 14.8K to 9.9K in September 2026.
How are branded searches counted?
12 search terms
Brandwave collects information about searches that people make online using Microsoft Forms’ and Zoho Survey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Microsoft Forms
11 branded search terms
- creating microsoft forms
- forms microsoft
- forms office
- microsoft form
- Microsoft Forms
- microsoft forms app
- microsoft forms quiz
- microsoft forms survey
- microsoftforms
- MS Forms
- office forms
Zoho Survey
1 branded search term
- zoho survey
Other head-to-heads among survey platforms

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