Manscaped vs Philips:Which is more popular?
In September 2026, Manscaped had more branded searches than Philips among body trimmer brands worldwide. Manscaped had about 368,000 branded searches, while Philips had 33,100. Manscaped made up 18.4% of all body trimmer brand searches we track, and Philips accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about body trimmer brands, both Manscaped and Philips appeared in all five answers. Philips was mentioned before Manscaped in every answer.
Who do people search for more?
Manscaped, about 11 searches for every 1 for Philips
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Philips, named ahead of Manscaped in every answer
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Top body trimmer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Manscaped and Philips showed up in all five answers. Philips was listed before Manscaped in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Manscaped5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Philips5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Panasonic4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Braun3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Wahl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Gillette0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about body trimmer brands
5 answers
Asked ChatGPT
“Which body trimmer brand should I buy?”
Asked ChatGPT
“What are the best body trimmer brands?”
Asked ChatGPT
“What's the best body trimmer brand for body hair grooming?”
Searched Google, AI Overview
“best body trimmer”
Searched Google, AI Overview
“body hair trimmer”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Manscaped or Philips more popular in search?
This chart shows how often people search Google for Manscaped and Philips by name. Each line represents a brand's share of searches for all six body trimmer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Manscaped, Philips. The figures are in the table below the chart.
View monthly share of searches table
| Month | Panasonic | Gillette | Manscaped | Philips | Braun | Wahl |
|---|---|---|---|---|---|---|
| Oct 2025 | 40.7% | 38.9% | 18.2% | 1.6% | 0.49% | 0.03% |
| Nov 2025 | 36.8% | 36.5% | 24.6% | 1.5% | 0.54% | 0.03% |
| Dec 2025 | 36.5% | 37% | 24.4% | 1.5% | 0.54% | 0.03% |
| Jan 2026 | 41.2% | 37.8% | 18.4% | 2% | 0.5% | 0.04% |
| Feb 2026 | 48.6% | 31.5% | 17.9% | 1.6% | 0.32% | 0.03% |
| Mar 2026 | 42.7% | 39.7% | 15.6% | 1.7% | 0.28% | 0.03% |
| Apr 2026 | 45.8% | 35.7% | 16.8% | 1.5% | 0.2% | 0.03% |
| May 2026 | 46.1% | 35.3% | 16.9% | 1.5% | 0.17% | 0.03% |
| Jun 2026 | 41.1% | 38.3% | 18.4% | 2% | 0.22% | 0.03% |
| Jul 2026 | 41.7% | 40.6% | 15.2% | 2.1% | 0.33% | 0.04% |
| Aug 2026 | 39.9% | 39.9% | 17.9% | 2% | 0.32% | 0.03% |
| Sep 2026 | 41.2% | 38.3% | 18.4% | 1.7% | 0.33% | 0.04% |
How has the Manscaped and Philips comparison changed over the last 12 months?
3 findings
- Manscaped was ahead of Philips in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Manscaped’s share of searches among body trimmer brands worldwide moved from 18.2% to 18.4%, and its estimated monthly branded searches held steady at 368K.
- Across the 12 months ending September 2026, Philips’ share of searches among body trimmer brands worldwide moved from 1.6% to 1.7%, and its estimated monthly branded searches held steady at 33.1K.
How did search popularity change for body trimmer brands worldwide in September 2026?
1 change
In September 2026, Manscaped gained share of searches among body trimmer brands worldwide, from 17.9% to 18.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Manscaped’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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