Brandwave

Leo Workwear vs Mascot:Which is searched more?

In August 2026, Mascot had more branded searches than Leo Workwear among hi vis workwear worldwide. Mascot was estimated to have 22.2K branded searches compared to Leo Workwear’s 3.6K, and held a 28.4% Share of Search versus Leo Workwear’s 4.6%. These are worldwide searches for English-language branded terms.

Share of Search among hi vis workwear worldwide in August 2026Which is more popular in search, Leo Workwear or Mascot?
Leo Workwear4.6%3.6K searches
vs
Mascot28.4%22.2K searches

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Which is more popular in search, Leo Workwear or Mascot?

Compare the hi vis workwear shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Leo Workwear and Mascot among hi vis workwear worldwide, by month

Share of Search by month for Mascot, Leo Workwear. The figures are in the table below the chart.

View monthly share of search table
MonthMascotLeo Workwear
Oct 202528.6%4.7%
Nov 202533.1%3.6%
Dec 202529.1%3.1%
Jan 202624.7%4.9%
Feb 202624.7%4.9%
Mar 202624.5%4.9%
Apr 202621.1%5.1%
May 202624.9%4%
Jun 202624.1%5.9%
Jul 202627.8%5.5%
Aug 202628.4%4.6%
Sep 2026——

How has the Leo Workwear and Mascot comparison changed over the last 12 months?

  • Mascot was ahead of Leo Workwear in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Leo Workwear’s estimated Share of Search among hi vis workwear worldwide moved from 4.7% to 4.6%, and its estimated monthly branded searches moved from 5.4K to 3.6K.
  • Across the 11 months ending August 2026, Mascot’s estimated Share of Search among hi vis workwear worldwide moved from 28.6% to 28.4%, and its estimated monthly branded searches moved from 33.1K to 22.2K.

How did search popularity change for hi vis workwear worldwide in August 2026?

  1. In August 2026, Mascot gained estimated Share of Search among hi vis workwear worldwide, from 27.8% to 28.4%.

  2. In August 2026, Leo Workwear lost estimated Share of Search among hi vis workwear worldwide, from 5.5% to 4.6%.

How each brand is measured

Brandwave collects information about searches that people make online using Leo Workwear’s and Mascot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Leo Workwear

1 branded search term

  • leo workwear

Mascot

1 branded search term

  • mascot workwear

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

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