Brandwave

Kiddimoto vs Thousand:Which is more popular?

In September 2026, Thousand had more branded searches than Kiddimoto among kids helmets worldwide. Thousand had about 9,900 branded searches, while Kiddimoto had 320. Thousand made up 4.4% of all kids helmet searches we track, and Kiddimoto accounted for 0.14%. When we asked ChatGPT and Google AI Overviews about kids helmets, Thousand appeared in three of the five answers and Kiddimoto in none.

Among kids helmets worldwide in September 2026

Who do people search for more?

Thousand, about 31 searches for every 1 for Kiddimoto

Thousand 9.9K searchesKiddimoto 320 searches

Who does AI mention more?

Thousand, mentioned in 3 of 5 answers, Kiddimoto in 0

Thousand in 3 of 5Kiddimoto in 0 of 5

Who does AI recommend more?

Thousand, the only one of the two named

Thousand first in 3Kiddimoto never named

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Top kids helmets in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Thousand was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Kiddimoto did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Giro1st
  2. Bell2nd
  3. Nutcase3rd
  4. Specialized4th
  5. Thousand5th
  6. Micro Scooters–
  7. Kiddimoto–
  8. Hornit–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Giro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Nutcase4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bell3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Specialized3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Thousand3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Micro Scooters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kiddimoto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hornit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about kids helmets

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Kiddimoto or Thousand more popular in search?

This chart shows how often people search Google for Kiddimoto and Thousand by name. Each line represents a brand's share of searches for all eight kids helmets we track, month by month, from English-language searches worldwide.

Kiddimoto and Thousand among kids helmets worldwide, by month

Share of searches by month for Thousand, Kiddimoto. The figures are in the table below the chart.

View monthly share of searches table
MonthBellMicro ScootersGiroNutcaseSpecializedThousandKiddimotoHornit
Oct 202536.5%24.4%22.7%9%4%3.3%0.08%0.06%
Nov 202525.1%37.3%23.7%7.5%2.7%3.4%0.13%0.11%
Dec 202527.2%27.2%31.2%8.2%3%3%0.12%0.12%
Jan 202631.9%17.5%36.3%7.8%3.5%2.8%0.09%0.07%
Feb 202637.6%16.8%29.4%9.2%4.1%2.7%0.09%0.06%
Mar 202634.5%23.1%24.3%8.5%5.6%3.8%0.18%0.08%
Apr 202633.9%22.7%24.7%8.3%5.5%4.5%0.15%0.08%
May 202633.1%22.1%24.5%8.1%6.6%5.4%0.14%0.08%
Jun 202637.2%20.3%22.2%9.1%6.1%5%0.11%0.07%
Jul 202627.2%18.2%38.7%6.7%5.4%3.6%0.1%0.06%
Aug 202628.5%19%33.5%8.5%5.7%4.7%0.12%0.05%
Sep 202632.6%26.6%23%8%5.3%4.4%0.14%0.06%

How has the Kiddimoto and Thousand comparison changed over the last 12 months?

3 findings
  • Thousand was ahead of Kiddimoto in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Kiddimoto’s share of searches among kids helmets worldwide moved from 0.08% to 0.14%, and its estimated monthly branded searches moved from 210 to 320.
  • Across the 12 months ending September 2026, Thousand’s share of searches among kids helmets worldwide moved from 3.3% to 4.4%, and its estimated monthly branded searches moved from 8.1K to 9.9K.

How did search popularity change for kids helmets worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Kiddimoto worldwide rose 52.4% over 12 measured months, from 210 to 320 in September 2026.

  2. Estimated monthly branded searches for Thousand worldwide rose 22.2% over 12 measured months, from 8.1K to 9.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Kiddimoto’s and Thousand’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kiddimoto

1 branded search term

  • kiddimoto helmet

Thousand

1 branded search term

  • thousand helmet

How the Brand Demand Index is measured

Other head-to-heads among kids helmets

Creator with pink hair and a pink jacket

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