Jeni's Splendid Ice Creams vs Magnum:Which is more popular?
In September 2026, Magnum had more branded searches than Jeni's Splendid Ice Creams among ice cream brands worldwide. Magnum had about 201,000 branded searches, while Jeni's Splendid Ice Creams had 4,400. Magnum made up 10.3% of all ice cream brand searches we track, and Jeni's Splendid Ice Creams accounted for 0.23%. When we asked ChatGPT and Google AI Overviews about ice cream brands, Jeni's Splendid Ice Creams appeared in two of the four answers and Magnum in none.
Who do people search for more?
Magnum, about 46 searches for every 1 for Jeni's Splendid Ice Creams
Who does AI mention more?
Jeni's Splendid Ice Creams, mentioned in 2 of 4 answers, Magnum in 0
Who does AI recommend more?
Jeni's Splendid Ice Creams, the only one of the two named
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Top ice cream brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Jeni's Splendid Ice Creams was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Magnum did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Haagen-Dazs4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Ben & Jerry's4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Tillamook3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Breyers3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Blue Bell2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Jeni's Splendid Ice Creams2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Connoisseur0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Magnum0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Tip Top0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about ice cream brands
4 answers
Asked ChatGPT
“Which ice cream brand should I buy?”
Asked ChatGPT
“What are the best ice cream brands?”
Asked ChatGPT
“What's the best ice cream brand for everyday dessert?”
Searched Google, AI Overview
“ice cream brands”
Searched Google, AI Overview
“best ice cream”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Jeni's Splendid Ice Creams or Magnum more popular in search?
This chart shows how often people search Google for Jeni's Splendid Ice Creams and Magnum by name. Each line represents a brand's share of searches for all nine ice cream brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Magnum, Jeni's Splendid Ice Creams. The figures are in the table below the chart.
View monthly share of searches table
| Month | Haagen-Dazs | Connoisseur | Magnum | Tip Top | Blue Bell | Tillamook | Breyers | Ben & Jerry's | Jeni's Splendid Ice Creams |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.1% | 22.8% | 8.4% | 10.2% | 6.8% | 5.6% | 2% | 0.75% | 0.33% |
| Nov 2025 | 42.4% | 22.4% | 8.2% | 12.3% | 6.7% | 4.5% | 2.5% | 0.61% | 0.33% |
| Dec 2025 | 42.2% | 22.3% | 8.2% | 12.2% | 6.7% | 4.5% | 3% | 0.6% | 0.33% |
| Jan 2026 | 42.7% | 22.6% | 8.3% | 10.1% | 8.3% | 4.5% | 2.5% | 0.61% | 0.33% |
| Feb 2026 | 44.5% | 19.3% | 10.6% | 10.6% | 7% | 4.7% | 2.1% | 0.78% | 0.42% |
| Mar 2026 | 40.5% | 19.9% | 10.9% | 10.9% | 8.9% | 5.9% | 1.8% | 0.81% | 0.44% |
| Apr 2026 | 46.8% | 15.3% | 12.5% | 8.4% | 8.4% | 5.6% | 1.7% | 0.76% | 0.5% |
| May 2026 | 46.6% | 17.1% | 11.5% | 9.4% | 7.7% | 5.1% | 1.5% | 0.69% | 0.46% |
| Jun 2026 | 49.9% | 13.6% | 11.2% | 9.1% | 7.5% | 6.1% | 1.5% | 0.55% | 0.55% |
| Jul 2026 | 48.9% | 12% | 9.8% | 8% | 12% | 6.6% | 1.6% | 0.49% | 0.48% |
| Aug 2026 | 50.4% | 15.2% | 10.1% | 8.3% | 8.3% | 5.6% | 1.4% | 0.5% | 0.33% |
| Sep 2026 | 46.2% | 18.9% | 10.3% | 8.5% | 6.9% | 6.9% | 1.7% | 0.42% | 0.23% |
How has the Jeni's Splendid Ice Creams and Magnum comparison changed over the last 12 months?
3 findings
- Magnum was ahead of Jeni's Splendid Ice Creams in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Jeni's Splendid Ice Creams’ share of searches among ice cream brands worldwide moved from 0.33% to 0.23%, and its estimated monthly branded searches moved from 5.4K to 4.4K.
- Across the 12 months ending September 2026, Magnum’s share of searches among ice cream brands worldwide moved from 8.4% to 10.3%, and its estimated monthly branded searches moved from 135K to 201K.
How did search popularity change for ice cream brands worldwide in September 2026?
2 changes

Estimated monthly branded searches for Magnum worldwide rose 48.9% over 12 measured months, from 135K to 201K in September 2026.

Estimated monthly branded searches for Jeni's Splendid Ice Creams worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Jeni's Splendid Ice Creams’ and Magnum’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Jeni's Splendid Ice Creams
1 branded search term
- jenis ice cream
Magnum
1 branded search term
- magnum ice cream
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