Brandwave

Headspace vs Wellhub:Which is more popular?

In September 2026, Wellhub had more branded searches than Headspace among employee wellbeing platforms worldwide. Wellhub had about 981,000 branded searches, while Headspace had 18,100. Wellhub made up 83.1% of all employee wellbeing platform searches we track, and Headspace accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about employee wellbeing platforms, Headspace and Wellhub each appeared in four of the five answers. Wellhub was mentioned before Headspace in three out of five answers.

Among employee wellbeing platforms worldwide in September 2026

Who do people search for more?

Wellhub, about 54 searches for every 1 for Headspace

Wellhub 981K searchesHeadspace 18.1K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Headspace in 4 of 5Wellhub in 4 of 5

Who does AI recommend more?

Wellhub, named ahead of Headspace in 3 of 5 answers

Wellhub first in 3Headspace first in 2

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Top employee wellbeing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Headspace was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Wellhub was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Wellhub was listed before Headspace in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wellable1st
  2. Headspace2nd
  3. Wellhub3rd
  4. Lyra Health4th
  5. Unmind5th
  6. Calm6th
  7. Personify Health6th
  8. YuMuuv8th
  9. Virgin Pulse9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wellable5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wellhub4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Headspace4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lyra Health3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Unmind3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Calm2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Personify Health2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • YuMuuv2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Virgin Pulse1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about employee wellbeing platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Headspace or Wellhub more popular in search?

This chart shows how often people search Google for Headspace and Wellhub by name. Each line represents a brand's share of searches for all nine employee wellbeing platforms we track, month by month, from English-language searches worldwide.

Headspace and Wellhub among employee wellbeing platforms worldwide, by month

Share of searches by month for Wellhub, Headspace. The figures are in the table below the chart.

View monthly share of searches table
MonthWellhubCalmPersonify HealthLyra HealthHeadspaceVirgin PulseWellableUnmindYuMuuv
Oct 202581.7%3.6%6.6%3%2.4%1.3%0.73%0.39%0.17%
Nov 202580.6%4.4%6.5%3.6%2.4%1.3%0.71%0.39%0.14%
Dec 202580.9%4.8%5.9%3.2%2.6%1.4%0.64%0.35%0.1%
Jan 202684.9%3.4%5%2.8%1.5%1.5%0.55%0.3%0.09%
Feb 202683.4%3.3%4.9%3.3%2.2%1.5%0.81%0.44%0.1%
Mar 202684.5%3%4.5%3.7%2%1.1%0.6%0.4%0.15%
Apr 202680.9%3.2%7.2%3.9%2.2%1.2%0.79%0.43%0.23%
May 202684.2%2.7%4.8%4%2.2%0.79%0.79%0.43%0.19%
Jun 202683.1%3.6%5.4%3.6%2%0.89%0.72%0.48%0.18%
Jul 202685.3%2.7%4.9%3.3%1.8%0.81%0.66%0.36%0.13%
Aug 202685.5%2.7%6%2.7%1.5%0.66%0.54%0.29%0.11%
Sep 202683.1%6.3%5.1%2.3%1.5%0.56%0.56%0.31%0.2%

How has the Headspace and Wellhub comparison changed over the last 12 months?

3 findings

How did search popularity change for employee wellbeing platforms worldwide in September 2026?

2 changes
  1. In September 2026, Wellhub lost share of searches among employee wellbeing platforms worldwide, from 85.5% to 83.1%.

  2. Estimated monthly branded searches for Headspace worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Headspace’s and Wellhub’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Headspace

1 branded search term

  • headspace app

Wellhub

6 branded search terms

  • gympass
  • wellhub
  • wellhub app
  • wellhub gympass
  • wellhub wellness
  • wellness wellhub

How the Brand Demand Index is measured

Other head-to-heads among employee wellbeing platforms

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