How popular isVirgin Pulse in search?
In August 2026, there were an estimated 8.1K branded searches for Virgin Pulse worldwide which is down 45.3% over the last 11 months. Virgin Pulse holds 8.9% estimated Share of Search among employee wellbeing platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which employee wellbeing platforms compete with Virgin Pulse?
Share of Search by month for Calm, Headspace, Virgin Pulse, Wellable, Unmind. The figures are in the table below the chart.
View monthly share of search table
| Month | Calm | Headspace | Virgin Pulse | Wellable | Unmind |
|---|---|---|---|---|---|
| Oct 2025 | 48.7% | 27% | 12.8% | 7.6% | 3.8% |
| Nov 2025 | 53.3% | 25% | 11.5% | 6.8% | 3.4% |
| Dec 2025 | 59% | 22.6% | 10.7% | 5.2% | 2.6% |
| Jan 2026 | 58.4% | 17.7% | 14.9% | 6% | 3% |
| Feb 2026 | 61.5% | 18.7% | 10.5% | 6.2% | 3.1% |
| Mar 2026 | 64.8% | 18.7% | 8.5% | 5% | 3.1% |
| Apr 2026 | 49.3% | 26.2% | 11.7% | 8.5% | 4.3% |
| May 2026 | 45.1% | 33.2% | 8.3% | 8.9% | 4.5% |
| Jun 2026 | 48.8% | 30.3% | 8.6% | 7.6% | 4.7% |
| Jul 2026 | 49.9% | 28% | 9.5% | 8.4% | 4.2% |
| Aug 2026 | 54% | 25.2% | 8.9% | 8% | 4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54% | 49K | +15.3% | +4.1 points | |
| 2, held 2nd | 25.2% | 22.9K | -4.2% | -2.8 points | |
| 3, held 3rd | 8.9% | 8.1K | 0% | -0.6 points | |
| 4, held 4th | 8% | 7.2K | +1.4% | -0.4 points | |
| 5, held 5th | 4% | 3.6K | 0% | -0.3 points |
1.
Calm54%
Held 1st. 49K estimated branded searches, +15.3% vs prior month. Share +4.1 points.
25.2%
Held 2nd. 22.9K estimated branded searches, -4.2% vs prior month. Share -2.8 points.
8.9%
Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share -0.6 points.
4.
Wellable8%
Held 4th. 7.2K estimated branded searches, +1.4% vs prior month. Share -0.4 points.
5.
Unmind4%
Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share -0.3 points.
Compare search popularity between Virgin Pulse and its closest rivals
How has branded search demand for Virgin Pulse changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Virgin Pulse worldwide fell from 14.8K to 8.1K.
- Across the 11 months ending August 2026, Virgin Pulse’s estimated Share of Search among employee wellbeing platforms worldwide decreased from 12.8% to 8.9%.
- Across the 11 months ending August 2026, Virgin Pulse’s estimated Share of Search among employee wellbeing platforms worldwide peaked at 14.9% in January 2026 and was lowest at 8.3% in May 2026.
How did search popularity change for employee wellbeing platforms worldwide in August 2026?
5 changes
In August 2026, Calm gained estimated Share of Search among employee wellbeing platforms worldwide, from 49.9% to 54%.
In August 2026, Headspace lost estimated Share of Search among employee wellbeing platforms worldwide, from 28% to 25.2%.
In August 2026, Virgin Pulse lost estimated Share of Search among employee wellbeing platforms worldwide, from 9.5% to 8.9%.
Estimated monthly branded searches for Unmind worldwide fell 18.2% over 11 measured months, from 4.4K to 3.6K in August 2026.
Estimated monthly branded searches for Wellable worldwide fell 18.1% over 11 measured months, from 8.8K to 7.2K in August 2026.
How is Virgin Pulse measured?
Brandwave collects information about searches that people make online using Virgin Pulse’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- virgin pulse
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Is Virgin Pulse your brand?
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