Brandwave

How popular isWellhub?

In September 2026, people searched for Wellhub by name about 981,000 times worldwide, a 7.8% increase from the previous year. These searches made up 83.1% of all global employee wellbeing platform searches, placing Wellhub first out of nine platforms. When we asked both ChatGPT and Google AI Overviews about employee wellbeing platforms, Wellhub appeared in four of the five answers and was the third most recommended of the nine.

Search and AI answers in September 2026

Wellhub is the most searched of 9 competitors and the third most recommended in AI answers.

  1. WellhubShare of searches 83.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. CalmShare of searches 6.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  3. Personify HealthShare of searches 5.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  4. Lyra HealthShare of searches 2.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. HeadspaceShare of searches 1.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top employee wellbeing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Wellhub was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Wellhub is the third most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wellable1st
  2. Headspace2nd
  3. Wellhub3rd
  4. Lyra Health4th
  5. Unmind5th
  6. Calm6th
  7. Personify Health6th
  8. YuMuuv8th
  9. Virgin Pulse9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wellable5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wellhub4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Headspace4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lyra Health3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Unmind3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Calm2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Personify Health2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • YuMuuv2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Virgin Pulse1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about employee wellbeing platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which employee wellbeing platforms compete with Wellhub?

Wellhub against employee wellbeing platforms worldwide, by month

Share of searches by month for Wellhub, Calm, Personify Health, Lyra Health. The figures are in the table below the chart.

View monthly share of searches table
MonthWellhubCalmPersonify HealthLyra HealthHeadspaceVirgin PulseWellableUnmindYuMuuv
Oct 202581.7%3.6%6.6%3%2.4%1.3%0.73%0.39%0.17%
Nov 202580.6%4.4%6.5%3.6%2.4%1.3%0.71%0.39%0.14%
Dec 202580.9%4.8%5.9%3.2%2.6%1.4%0.64%0.35%0.1%
Jan 202684.9%3.4%5%2.8%1.5%1.5%0.55%0.3%0.09%
Feb 202683.4%3.3%4.9%3.3%2.2%1.5%0.81%0.44%0.1%
Mar 202684.5%3%4.5%3.7%2%1.1%0.6%0.4%0.15%
Apr 202680.9%3.2%7.2%3.9%2.2%1.2%0.79%0.43%0.23%
May 202684.2%2.7%4.8%4%2.2%0.79%0.79%0.43%0.19%
Jun 202683.1%3.6%5.4%3.6%2%0.89%0.72%0.48%0.18%
Jul 202685.3%2.7%4.9%3.3%1.8%0.81%0.66%0.36%0.13%
Aug 202685.5%2.7%6%2.7%1.5%0.66%0.54%0.29%0.11%
Sep 202683.1%6.3%5.1%2.3%1.5%0.56%0.56%0.31%0.2%

  1. 1.Wellhub

    83.1%

    Held 1st. 981K estimated branded searches, -6.5% vs prior month. Share -2.4 points.

  2. 2.Calm

    6.3%

    Moved from 3rd to 2nd. 74K estimated branded searches, +123.6% vs prior month. Share +3.6 points.

  3. 3.Personify Health

    5.1%

    Moved from 2nd to 3rd. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.9 points.

  4. 4.Lyra Health

    2.3%

    Held 4th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.4 points.

  5. 5.Headspace

    1.5%

    Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Virgin Pulse

    0.56%

    Held 6th. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.1 points.

  7. 7.Wellable

    0.56%

    Held 7th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Unmind

    0.31%

    Held 8th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.YuMuuv

    0.2%

    Held 9th. 2.4K estimated branded searches, +84.6% vs prior month. Share +0.1 points.

Compare popularity between Wellhub and its closest rivals

Every comparison with Wellhub

11 comparisons

How has branded search demand for Wellhub changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Wellhub worldwide rose from 910K to 981K.
  • Across the 12 months ending September 2026, Wellhub’s share of searches among employee wellbeing platforms worldwide increased from 81.7% to 83.1%.
  • Across the 12 months ending September 2026, Wellhub’s share of searches among employee wellbeing platforms worldwide peaked at 85.5% in August 2026 and was lowest at 80.6% in November 2025.

How did search popularity change for employee wellbeing platforms worldwide in September 2026?

6 changes

  1. In September 2026, Calm overtook Personify Health to rank 2nd among employee wellbeing platforms worldwide, with 6.3% of the searches.

  2. In September 2026, Wellhub lost share of searches among employee wellbeing platforms worldwide, from 85.5% to 83.1%.

  3. In September 2026, Personify Health lost share of searches among employee wellbeing platforms worldwide, from 6% to 5.1%.

  4. Lyra Health’s share of searches among employee wellbeing platforms worldwide has lost ground for 3 months in a row, from 3.6% to 2.3% in September 2026.

  5. Estimated monthly branded searches for YuMuuv worldwide rose 26.3% over 12 measured months, from 1.9K to 2.4K in September 2026.

  6. Estimated monthly branded searches for Virgin Pulse worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.

How are Wellhub’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Wellhub’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • gympass
  • wellhub
  • wellhub app
  • wellhub gympass
  • wellhub wellness
  • wellness wellhub

Do you work for Wellhub? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Wellhub compete?

Wellhub is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Employee wellbeing platforms1st of 983.1%Shown above
Corporate wellness platforms1st of 792.5%Show ranking
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Is Wellhub your brand?

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