Brandwave

Guusto vs Motivosity:Which is more popular?

In September 2026, Motivosity had more branded searches than Guusto among employee recognition platforms worldwide. Motivosity had about 9,900 branded searches, while Guusto had 5,510. Motivosity made up 13.2% of all employee recognition platform searches we track, and Guusto accounted for 7.3%. When we asked ChatGPT and Google AI Overviews about employee recognition platforms, Motivosity appeared in all five answers and Guusto in one. Motivosity was mentioned before Guusto in four out of five answers.

Among employee recognition platforms worldwide in September 2026

Who do people search for more?

Motivosity, about 80% more searches than Guusto

Motivosity 9.9K searchesGuusto 5.5K searches

Who does AI mention more?

Motivosity, mentioned in every answer we collected

Motivosity in 5 of 5Guusto in 1 of 5

Who does AI recommend more?

Motivosity, named ahead of Guusto in 4 of 5 answers

Motivosity first in 4Guusto first in 1

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Top employee recognition platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Motivosity appeared in all five answers. Guusto was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Motivosity was listed before Guusto in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bonusly1st
  2. Awardco2nd
  3. Motivosity3rd
  4. Nectar4th
  5. Achievers5th
  6. Guusto6th
  7. Workhuman7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Awardco5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bonusly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Motivosity5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Nectar4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Workhuman2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Achievers2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Guusto1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about employee recognition platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Guusto or Motivosity more popular in search?

This chart shows how often people search Google for Guusto and Motivosity by name. Each line represents a brand's share of searches for all seven employee recognition platforms we track, month by month, from English-language searches worldwide.

Guusto and Motivosity among employee recognition platforms worldwide, by month

Share of searches by month for Motivosity, Guusto. The figures are in the table below the chart.

View monthly share of searches table
MonthAwardcoBonuslyWorkhumanMotivosityGuustoNectarAchievers
Oct 202536.1%29.1%16.2%10.4%7.1%0.62%0.41%
Nov 202542.7%23.4%16%10.2%6.9%0.51%0.33%
Dec 202539.7%26.4%12.2%9.4%11.6%0.48%0.25%
Jan 202637.4%25.1%16.8%10.8%9%0.68%0.28%
Feb 202636.8%25.1%16.7%13%7.2%0.81%0.42%
Mar 202638.7%21.4%17.5%13.7%7.6%0.79%0.29%
Apr 202635.5%23.8%20.1%12.5%7%0.67%0.33%
May 202636.6%24.8%17.3%13%7.3%0.7%0.42%
Jun 202632.8%33.2%14.9%11.7%6.5%0.54%0.31%
Jul 202636.9%24.9%16.7%13.2%7.3%0.71%0.35%
Aug 202634.8%28.8%15.9%12.5%7%0.71%0.33%
Sep 202636.7%24.9%16.8%13.2%7.3%0.67%0.43%

How has the Guusto and Motivosity comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Guusto took it in December 2025, Motivosity took it in January 2026.
  • Across the 12 months ending September 2026, Guusto’s share of searches among employee recognition platforms worldwide moved from 7.1% to 7.3%, and its estimated monthly branded searches moved from 6.7K to 5.5K.
  • Across the 12 months ending September 2026, Motivosity’s share of searches among employee recognition platforms worldwide moved from 10.4% to 13.2%, and its estimated monthly branded searches held steady at 9.9K.

How did search popularity change for employee recognition platforms worldwide in September 2026?

2 changes

  1. In September 2026, Motivosity gained share of searches among employee recognition platforms worldwide, from 12.5% to 13.2%.

  2. Estimated monthly branded searches for Guusto worldwide fell 18% over 12 measured months, from 6.7K to 5.5K in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Guusto’s and Motivosity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Guusto

5 branded search terms

  • guusto
  • guusto app
  • guusto employee recognition
  • guusto recognition
  • guusto rewards

Motivosity

1 branded search term

  • motivosity

How the Brand Demand Index is measured

Other head-to-heads among employee recognition platforms

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