Brandwave

Awardco vs Bonusly:Which is more popular?

In September 2026, Awardco had more branded searches than Bonusly among employee recognition platforms worldwide. Awardco had about 27,500 branded searches, while Bonusly had 18,700. Awardco made up 36.7% of all employee recognition platform searches we track, and Bonusly accounted for 24.9%. When we asked ChatGPT and Google AI Overviews about employee recognition platforms, both Awardco and Bonusly appeared in all five answers. Bonusly was mentioned before Awardco in three out of five answers.

Among employee recognition platforms worldwide in September 2026

Who do people search for more?

Awardco, about 47% more searches than Bonusly

Awardco 27.5K searchesBonusly 18.7K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Awardco in 5 of 5Bonusly in 5 of 5

Who does AI recommend more?

Bonusly, named ahead of Awardco in 3 of 5 answers

Bonusly first in 3Awardco first in 2

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Top employee recognition platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Awardco and Bonusly showed up in all five answers. Bonusly was listed before Awardco in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bonusly1st
  2. Awardco2nd
  3. Motivosity3rd
  4. Nectar4th
  5. Achievers5th
  6. Guusto6th
  7. Workhuman7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Awardco5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bonusly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Motivosity5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Nectar4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Workhuman2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Achievers2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Guusto1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about employee recognition platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Awardco or Bonusly more popular in search?

This chart shows how often people search Google for Awardco and Bonusly by name. Each line represents a brand's share of searches for all seven employee recognition platforms we track, month by month, from English-language searches worldwide.

Awardco and Bonusly among employee recognition platforms worldwide, by month

Share of searches by month for Awardco, Bonusly. The figures are in the table below the chart.

View monthly share of searches table
MonthAwardcoBonuslyWorkhumanMotivosityGuustoNectarAchievers
Oct 202536.1%29.1%16.2%10.4%7.1%0.62%0.41%
Nov 202542.7%23.4%16%10.2%6.9%0.51%0.33%
Dec 202539.7%26.4%12.2%9.4%11.6%0.48%0.25%
Jan 202637.4%25.1%16.8%10.8%9%0.68%0.28%
Feb 202636.8%25.1%16.7%13%7.2%0.81%0.42%
Mar 202638.7%21.4%17.5%13.7%7.6%0.79%0.29%
Apr 202635.5%23.8%20.1%12.5%7%0.67%0.33%
May 202636.6%24.8%17.3%13%7.3%0.7%0.42%
Jun 202632.8%33.2%14.9%11.7%6.5%0.54%0.31%
Jul 202636.9%24.9%16.7%13.2%7.3%0.71%0.35%
Aug 202634.8%28.8%15.9%12.5%7%0.71%0.33%
Sep 202636.7%24.9%16.8%13.2%7.3%0.67%0.43%

How has the Awardco and Bonusly comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Bonusly took it in June 2026, Awardco took it in July 2026.
  • Across the 12 months ending September 2026, Awardco’s share of searches among employee recognition platforms worldwide moved from 36.1% to 36.7%, and its estimated monthly branded searches moved from 34.3K to 27.5K.
  • Across the 12 months ending September 2026, Bonusly’s share of searches among employee recognition platforms worldwide moved from 29.1% to 24.9%, and its estimated monthly branded searches moved from 27.7K to 18.7K.

How did search popularity change for employee recognition platforms worldwide in September 2026?

2 changes
  1. In September 2026, Awardco gained share of searches among employee recognition platforms worldwide, from 34.8% to 36.7%.

  2. In September 2026, Bonusly lost share of searches among employee recognition platforms worldwide, from 28.8% to 24.9%.

How are branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using Awardco’s and Bonusly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Awardco

6 branded search terms

  • awardco
  • awardco app
  • awardco employee recognition
  • awardco platform
  • awardco recognition
  • awardco rewards

Bonusly

5 branded search terms

  • bonusly
  • bonusly app
  • bonusly employee recognition
  • bonusly recognition
  • bonusly rewards

How the Brand Demand Index is measured

Other head-to-heads among employee recognition platforms

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