Gorilla Grip vs Turtle Mat:Which is searched more?
In September 2026, Gorilla Grip had more branded searches than Turtle Mat among welcome mat brands worldwide. Gorilla Grip had about 22,200 branded searches, while Turtle Mat had 6,600. Gorilla Grip made up 31.3% of all welcome mat brand searches we track, and Turtle Mat accounted for 9.3%. These are worldwide searches for English-language branded terms.
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Is Gorilla Grip or Turtle Mat more popular in search?
Compare the welcome mat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Gorilla Grip, Turtle Mat. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gorilla Grip | JVL | Hug Rug | WaterHog | Turtle Mat | Apache Mills | Muddle Mat | Dirt Stopper |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34% | 22.7% | 18.6% | 10.2% | 12.4% | 1.6% | 0.4% | 0.04% |
| Nov 2025 | 27.1% | 22.1% | 22.1% | 12.1% | 14.8% | 1.2% | 0.48% | 0.02% |
| Dec 2025 | 29.8% | 24.3% | 19.9% | 13.3% | 10.9% | 1.3% | 0.43% | 0.04% |
| Jan 2026 | 28.9% | 23.6% | 19.3% | 12.9% | 12.9% | 2.1% | 0.42% | 0.04% |
| Feb 2026 | 25.6% | 25.6% | 20.9% | 14% | 11.5% | 1.8% | 0.55% | 0.04% |
| Mar 2026 | 26.2% | 26.2% | 21.4% | 14.3% | 9.6% | 1.9% | 0.38% | 0.04% |
| Apr 2026 | 25.7% | 31.5% | 17.2% | 14.1% | 9.4% | 1.8% | 0.24% | 0.07% |
| May 2026 | 27% | 33.1% | 14.8% | 14.8% | 8.1% | 1.9% | 0.25% | 0.06% |
| Jun 2026 | 35.7% | 29.2% | 13% | 13% | 7.1% | 1.7% | 0.14% | 0.05% |
| Jul 2026 | 31.9% | 31.9% | 11.6% | 14.2% | 7.8% | 2.3% | 0.16% | 0.07% |
| Aug 2026 | 30.4% | 24.8% | 16.6% | 16.6% | 9.1% | 2.2% | 0.23% | 0.05% |
| Sep 2026 | 31.3% | 25.6% | 17.1% | 14% | 9.3% | 2.3% | 0.37% | 0.1% |
How has the Gorilla Grip and Turtle Mat comparison changed over the last 12 months?
3 findings
- Gorilla Grip was ahead of Turtle Mat in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gorilla Grip’s share of searches among welcome mat brands worldwide moved from 34% to 31.3%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 12 months ending September 2026, Turtle Mat’s share of searches among welcome mat brands worldwide moved from 12.4% to 9.3%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
How did search popularity change for welcome mat brands worldwide in September 2026?
2 changes

In September 2026, Gorilla Grip gained share of searches among welcome mat brands worldwide, from 30.4% to 31.3%.

Turtle Mat’s share of searches among welcome mat brands worldwide has gained ground for 3 months in a row, from 7.1% to 9.3% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Gorilla Grip’s and Turtle Mat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Gorilla Grip
1 branded search term
- gorilla grip
Turtle Mat
1 branded search term
- turtlemat
Other head-to-heads among welcome mat brands

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