Brandwave

Forethought vs Tidio:Which is more popular by branded search?

In August 2026, Tidio had more branded searches than Forethought among AI customer support tools worldwide. Tidio was estimated to have 29.7K branded searches compared to Forethought’s 16.4K, and held a 13.4% Share of Search versus Forethought’s 7.4%. These are worldwide searches for English-language branded terms.

Share of Search among AI customer support tools worldwide in August 2026Which is more popular in search, Forethought or Tidio?
Forethought7.4%16.4K searches
vs
Tidio13.4%29.7K searches

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Which is more popular in search, Forethought or Tidio?

Compare the AI tools used to answer customer support. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Forethought and Tidio among AI customer support tools worldwide, by month

Share of Search by month for Tidio, Forethought. The figures are in the table below the chart.

View monthly share of search table
MonthGorgiasTidioForethoughtKustomerAda
Oct 202570.4%18.6%7.1%3.4%0.45%
Nov 202575%16.2%6%2.4%0.3%
Dec 202574.9%16.4%6%2.4%0.26%
Jan 202671.1%18.8%7%2.8%0.35%
Feb 202669.9%18.6%8.3%2.7%0.42%
Mar 202663%21.7%11.8%3%0.38%
Apr 202667.3%21.4%8.2%2.7%0.4%
May 202670.9%18.8%7.1%2.8%0.42%
Jun 202674.7%16.3%6.2%2.4%0.39%
Jul 202679.8%11.9%5.4%2.6%0.39%
Aug 202675.9%13.4%7.4%3%0.32%
Sep 2026—————

How has the Forethought and Tidio comparison changed over the last 12 months?

  • Tidio was ahead of Forethought in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Forethought’s estimated Share of Search among AI customer support tools worldwide moved from 7.1% to 7.4%, and its estimated monthly branded searches moved from 20.5K to 16.4K.
  • Across the 11 months ending August 2026, Tidio’s estimated Share of Search among AI customer support tools worldwide moved from 18.6% to 13.4%, and its estimated monthly branded searches moved from 53.5K to 29.7K.

How did search popularity change for AI customer support tools worldwide in August 2026?

  1. In August 2026, Forethought gained estimated Share of Search among AI customer support tools worldwide, from 5.4% to 7.4%.

  2. In August 2026, Tidio gained estimated Share of Search among AI customer support tools worldwide, from 11.9% to 13.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Forethought’s and Tidio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Forethought

2 branded search terms

  • forethought
  • forethought ai

Tidio

7 branded search terms

  • tidio
  • tidio chat bot
  • tidio chatbot
  • tidio live chat
  • tidio lyro
  • tidio website chat
  • tidio.com

How the Brand Demand Index is measured

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