Ferodo vs Pagid:Which is more popular?
In September 2026, Ferodo had more branded searches than Pagid among brake pad brands worldwide. Ferodo had about 3,600 branded searches, while Pagid had 2,400. Ferodo made up 5.5% of all brake pad brand searches we track, and Pagid accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about brake pad brands, neither Ferodo nor Pagid appeared in any of the four answers.
Who do people search for more?
Ferodo, about 50% more searches than Pagid
Who does AI mention more?
Both were mentioned in 0 of 4 answers.
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Top brake pad brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, neither Ferodo nor Pagid showed up in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Akebono1st
Bosch2nd
Hawk Performance3rd
PowerStop3rd
Brembo5th
EBC Brakes5th
Ferodo–
Textar–
Pagid–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Akebono3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Bosch3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Brembo1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
EBC Brakes1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Hawk Performance1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
PowerStop1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ferodo0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Textar0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Pagid0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about brake pad brands
4 answers
Asked ChatGPT
“Which brake pads should I buy for my car?”
Asked ChatGPT
“What are the best brake pad brands?”
Asked ChatGPT
“Are ceramic or semi-metallic brake pads better for daily driving?”
Searched Google, AI Overview
“brake pads”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best brake pads”
Brands are shown in the order each answer named them. The survey took place in the United States on October 26, 2026.
Is Ferodo or Pagid more popular in search?
This chart shows how often people search Google for Ferodo and Pagid by name. Each line represents a brand's share of searches for all nine brake pad brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Ferodo, Pagid. The figures are in the table below the chart.
View monthly share of searches table
| Month | Akebono | Brembo | Bosch | EBC Brakes | Ferodo | Textar | Hawk Performance | Pagid | PowerStop |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.5% | 27.4% | 8.2% | 10% | 4.4% | 5.4% | 4.4% | 3.6% | 3% |
| Nov 2025 | 31.1% | 31.1% | 7.6% | 9.3% | 5% | 5% | 4.1% | 3.4% | 3.4% |
| Dec 2025 | 27% | 40.4% | 6.6% | 8.1% | 4.3% | 4.3% | 3.6% | 2.8% | 2.8% |
| Jan 2026 | 29.6% | 36.1% | 7.2% | 8.8% | 3.9% | 4.8% | 3.9% | 3.2% | 2.5% |
| Feb 2026 | 29.3% | 29.3% | 8.8% | 10.7% | 4.7% | 4.7% | 4.7% | 4.7% | 3.1% |
| Mar 2026 | 33.6% | 27.5% | 8.2% | 10% | 4.5% | 4.5% | 4.5% | 3.6% | 3.6% |
| Apr 2026 | 33.2% | 27.2% | 9.9% | 9.9% | 4.4% | 4.4% | 4.4% | 3.6% | 2.9% |
| May 2026 | 29.7% | 29.7% | 7.2% | 10.8% | 4.8% | 5.9% | 4.8% | 3.9% | 3.2% |
| Jun 2026 | 32.8% | 26.7% | 9.7% | 9.7% | 4.3% | 5.3% | 4.3% | 4.3% | 2.8% |
| Jul 2026 | 32.5% | 26.5% | 9.6% | 9.6% | 5.3% | 5.3% | 4.2% | 3.5% | 3.5% |
| Aug 2026 | 32.1% | 26.2% | 9.5% | 9.5% | 5.2% | 6.4% | 4.2% | 3.5% | 3.5% |
| Sep 2026 | 34.2% | 27.8% | 8.3% | 8.3% | 5.5% | 5.5% | 3.7% | 3.7% | 2.9% |
How has the Ferodo and Pagid comparison changed over the last 12 months?
3 findings
- Ferodo was ahead of Pagid in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ferodo’s share of searches among brake pad brands worldwide moved from 4.4% to 5.5%, and its estimated monthly branded searches held steady at 3.6K.
- Across the 12 months ending September 2026, Pagid’s share of searches among brake pad brands worldwide moved from 3.6% to 3.7%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
How did search popularity change for brake pad brands worldwide in September 2026?
2 changes

In September 2026, Ferodo rose from 6th to 5th among brake pad brands worldwide.

Estimated monthly branded searches for Pagid worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Ferodo’s and Pagid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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