ECOS vs Sheets Laundry Club:Which is more popular?
In September 2026, ECOS had more branded searches than Sheets Laundry Club among eco laundry detergent brands worldwide. ECOS had about 8,100 branded searches, while Sheets Laundry Club had 2,910. ECOS made up 5.7% of all eco laundry detergent brand searches we track, and Sheets Laundry Club accounted for 2%. When we asked ChatGPT and Google AI Overviews about eco laundry detergent brands, ECOS appeared in three of the five answers and Sheets Laundry Club in none.
Who do people search for more?
ECOS, about 3 searches for every 1 for Sheets Laundry Club
Who does AI mention more?
ECOS, mentioned in 3 of 5 answers, Sheets Laundry Club in 0
Who does AI recommend more?
ECOS, the only one of the two named
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Top eco laundry detergent brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ECOS was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sheets Laundry Club did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Seventh Generation3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- ECOS3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Meliora Cleaning Products2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Earth Breeze1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dirty Labs1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dropps0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tru Earth0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sheets Laundry Club0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about eco laundry detergent brands
5 answers
Asked ChatGPT
“Which eco laundry detergent brand should I buy?”
Asked ChatGPT
“What are the best eco laundry detergent brands?”
Asked ChatGPT
“What's the best eco laundry detergent brand for sensitive skin?”
Searched Google, AI Overview
“natural laundry detergent”
Searched Google, AI Overview
“laundry detergent for sensitive skin”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is ECOS or Sheets Laundry Club more popular in search?
This chart shows how often people search Google for ECOS and Sheets Laundry Club by name. Each line represents a brand's share of searches for all eight eco laundry detergent brands we track, month by month, from English-language searches worldwide.
Share of searches by month for ECOS, Sheets Laundry Club. The figures are in the table below the chart.
View monthly share of searches table
| Month | Earth Breeze | Dropps | Seventh Generation | Dirty Labs | ECOS | Tru Earth | Sheets Laundry Club | Meliora Cleaning Products |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.8% | 28.6% | 18.7% | 10.7% | 3.7% | 6.8% | 2% | 0.61% |
| Nov 2025 | 23.7% | 28.6% | 18.8% | 13.2% | 3.7% | 8.4% | 3.1% | 0.61% |
| Dec 2025 | 28.5% | 33.7% | 15% | 10.5% | 3.6% | 6.5% | 1.6% | 0.6% |
| Jan 2026 | 29.9% | 24.6% | 19.1% | 13.2% | 3.8% | 5.7% | 3.1% | 0.51% |
| Feb 2026 | 32% | 24.9% | 16.3% | 12% | 4% | 7.2% | 2.6% | 0.9% |
| Mar 2026 | 43.7% | 18.5% | 14.7% | 10.4% | 3.6% | 5.5% | 2.9% | 0.66% |
| Apr 2026 | 48.2% | 16.8% | 13.8% | 9.8% | 3.4% | 5.2% | 2.2% | 0.62% |
| May 2026 | 43.7% | 18.8% | 15.5% | 11.1% | 3.8% | 4.8% | 1.7% | 0.62% |
| Jun 2026 | 43.9% | 19.4% | 12.6% | 11.2% | 3.8% | 4.8% | 3.8% | 0.5% |
| Jul 2026 | 44.2% | 20.1% | 12.7% | 11.4% | 3.8% | 4.8% | 2.5% | 0.51% |
| Aug 2026 | 44% | 20.7% | 12.8% | 11.1% | 4.7% | 4.8% | 1.3% | 0.62% |
| Sep 2026 | 44.1% | 19.2% | 12.7% | 10.8% | 5.7% | 5% | 2% | 0.5% |
How has the ECOS and Sheets Laundry Club comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Sheets Laundry Club took it in June 2026, ECOS took it in July 2026.
- Across the 12 months ending September 2026, ECOS’s share of searches among eco laundry detergent brands worldwide moved from 3.7% to 5.7%, and its estimated monthly branded searches moved from 4.4K to 8.1K.
- Across the 12 months ending September 2026, Sheets Laundry Club’s share of searches among eco laundry detergent brands worldwide held steady at 2%, and its estimated monthly branded searches moved from 2.4K to 2.9K.
How did search popularity change for eco laundry detergent brands worldwide in September 2026?
2 changes
In September 2026, ECOS overtook Tru Earth to rank 5th among eco laundry detergent brands worldwide, with 5.7% of the searches.
In September 2026, Sheets Laundry Club gained share of searches among eco laundry detergent brands worldwide, from 1.3% to 2%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using ECOS’s and Sheets Laundry Club’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ECOS
1 branded search term
- ecos detergent
Sheets Laundry Club
2 branded search terms
- laundry sheets laundry club
- sheets laundry club
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