Brandwave

Daring vs Vivera:Which is more popular?

In September 2026, Vivera had more branded searches than Daring among plant based meat brands worldwide. Vivera had about 368,000 branded searches, while Daring had 5,400. Vivera made up 53.6% of all plant based meat brand searches we track, and Daring accounted for 0.79%. When we asked ChatGPT and Google AI Overviews about plant based meat brands, Daring appeared in two of the five answers and Vivera in none.

Among plant based meat brands worldwide in September 2026

Who do people search for more?

Vivera, about 68 searches for every 1 for Daring

Vivera 368K searchesDaring 5.4K searches

Who does AI mention more?

Daring, mentioned in 2 of 5 answers, Vivera in 0

Daring in 2 of 5Vivera in 0 of 5

Who does AI recommend more?

Daring, the only one of the two named

Daring first in 2Vivera never named

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Top plant based meat brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Daring was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Vivera did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Beyond Meat1st
  2. Gardein2nd
  3. Impossible Foods3rd
  4. MorningStar Farms4th
  5. Daring5th
  6. Quorn6th
  7. Vivera–
  8. Linda McCartney–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MorningStar Farms5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Beyond Meat4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Impossible Foods4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gardein4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Daring2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Quorn1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vivera0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Linda McCartney0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about plant based meat brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Daring or Vivera more popular in search?

This chart shows how often people search Google for Daring and Vivera by name. Each line represents a brand's share of searches for all eight plant based meat brands we track, month by month, from English-language searches worldwide.

Daring and Vivera among plant based meat brands worldwide, by month

Share of searches by month for Vivera, Daring. The figures are in the table below the chart.

View monthly share of searches table
MonthViveraLinda McCartneyBeyond MeatImpossible FoodsQuornGardeinMorningStar FarmsDaring
Oct 202528.2%15.6%51.6%1.9%0.93%0.76%0.62%0.41%
Nov 202542%23.2%28%2%1.7%1.4%0.92%0.75%
Dec 202544.3%29.8%19.8%1.8%1.2%1.5%0.97%0.65%
Jan 202645.1%30.4%16.5%2.2%2.2%1.5%1.2%0.81%
Feb 202641.2%33.9%18.5%2.1%1.4%1.1%1.1%0.74%
Mar 202639.8%40%14.6%2%1.1%0.88%1.1%0.58%
Apr 202649%27%18%2.1%1.1%1.1%1.1%0.72%
May 202644.6%36.7%13.3%1.7%0.98%0.98%0.98%0.65%
Jun 202647.8%32.1%11.7%2.3%1.3%1.3%2.9%0.7%
Jul 202651.8%28.6%12.7%1.9%1.1%1.4%1.7%0.76%
Aug 202650.9%28%15.2%1.5%1.1%1.1%1.4%0.75%
Sep 202653.6%29.5%10.8%1.6%1.4%1.2%1.2%0.79%

How has the Daring and Vivera comparison changed over the last 12 months?

3 findings
  • Vivera was ahead of Daring in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Daring’s share of searches among plant based meat brands worldwide moved from 0.41% to 0.79%, and its estimated monthly branded searches held steady at 5.4K.
  • Across the 12 months ending September 2026, Vivera’s share of searches among plant based meat brands worldwide moved from 28.2% to 53.6%, and its estimated monthly branded searches held steady at 368K.

How did search popularity change for plant based meat brands worldwide in September 2026?

1 change
  1. In September 2026, Vivera gained share of searches among plant based meat brands worldwide, from 50.9% to 53.6%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Daring’s and Vivera’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Daring

1 branded search term

  • daring foods

Vivera

1 branded search term

  • vivera

How the Brand Demand Index is measured

Other head-to-heads among plant based meat brands

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