Brandwave

Coleman vs Summer Waves:Which is more popular by branded search?

In August 2026, Coleman had more branded searches than Summer Waves among swimming pool brands worldwide. Coleman was estimated to have 40.5K branded searches compared to Summer Waves’ 4.4K, and held a 5.9% Share of Search versus Summer Waves’ 0.64%. These are worldwide searches for English-language branded terms.

Share of Search among swimming pool brands worldwide in August 2026Which is more popular in search, Coleman or Summer Waves?
Coleman5.9%40.5K searches
vs
Summer Waves0.64%4.4K searches

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Which is more popular in search, Coleman or Summer Waves?

Compare the swimming pool brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Coleman and Summer Waves among swimming pool brands worldwide, by month

Share of Search by month for Coleman, Summer Waves. The figures are in the table below the chart.

View monthly share of search table
MonthBestwayIntexLay-Z-SpaColemanDoughboySummer Waves
Oct 202542.3%34.5%16.1%5.7%1.1%0.31%
Nov 202543.3%35.3%14.5%5.8%0.77%0.23%
Dec 202553.3%29.2%12%4.8%0.5%0.19%
Jan 202647.1%31.4%14.6%5.2%1.3%0.37%
Feb 202643.3%35.3%14.5%4.7%1.7%0.51%
Mar 202639%31.9%19.5%5.2%3.5%0.85%
Apr 202630.2%36.8%24.6%5%2.7%0.8%
May 202629.8%36.4%27.2%3.3%1.8%1.5%
Jun 202632.7%39.9%21.2%2.9%2%1.3%
Jul 202634.5%34.5%24%3.8%2.1%1.1%
Aug 202636%36%19.2%5.9%2.2%0.64%
Sep 2026——————

How has the Coleman and Summer Waves comparison changed over the last 12 months?

  • Coleman was ahead of Summer Waves in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Coleman’s estimated Share of Search among swimming pool brands worldwide moved from 5.7% to 5.9%, and its estimated monthly branded searches moved from 18.1K to 40.5K.
  • Across the 11 months ending August 2026, Summer Waves’ estimated Share of Search among swimming pool brands worldwide moved from 0.31% to 0.64%, and its estimated monthly branded searches moved from 1K to 4.4K.

How did search popularity change for swimming pool brands worldwide in August 2026?

  1. In August 2026, Coleman gained estimated Share of Search among swimming pool brands worldwide, from 3.8% to 5.9%.

  2. Summer Waves’ estimated Share of Search among swimming pool brands worldwide has lost ground for 3 months in a row, from 1.5% to 0.64% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Coleman’s and Summer Waves’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coleman

1 branded search term

  • coleman tent

Summer Waves

1 branded search term

  • summer waves pool

How the Brand Demand Index is measured

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