Brandwave

Braun vs Kenwood:Which is searched more?

In September 2026, Kenwood had more branded searches than Braun among stick blender brands worldwide. Kenwood was estimated to have 394K branded searches compared to Braun’s 41.8K, and held an 11.6% Share of Search versus Braun’s 1.2%. These are worldwide searches for English-language branded terms.

Share of Search among stick blender brands worldwide in September 2026Which is more popular in search, Braun or Kenwood?
Braun1.2%41.8K searches
vs
Kenwood11.6%394K searches

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Which is more popular in search, Braun or Kenwood?

Compare the stick blender brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Braun and Kenwood among stick blender brands worldwide, by month

Share of Search by month for Kenwood, Braun. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidSmegKenwoodVitamixCuisinartBraun
Oct 202543.6%28.3%13.3%7.6%6.1%1.1%
Nov 202549.9%23.3%11.4%7.1%7.3%1.1%
Dec 202551.5%23.4%10%6.2%7.7%1.1%
Jan 202640.5%31.1%10.6%8.1%8.6%1%
Feb 202640.6%31.2%13%7.7%6.5%0.99%
Mar 202639.5%29.3%14.8%7.9%7.6%0.9%
Apr 202642%27.6%13.6%9.7%6.1%0.95%
May 202638.8%29%13.7%10.1%7.4%0.97%
Jun 202639.5%28.6%13.4%10.2%7.1%1.1%
Jul 202638.3%31%12.3%9.4%7.7%1.3%
Aug 202637.2%31.5%12%10.3%7.7%1.3%
Sep 202637.7%34.2%11.6%8.9%6.3%1.2%

How has the Braun and Kenwood comparison changed over the last 12 months?

  • Kenwood was ahead of Braun in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Braun’s estimated Share of Search among stick blender brands worldwide moved from 1.1% to 1.2%, and its estimated monthly branded searches moved from 45.1K to 41.8K.
  • Across the 12 months ending September 2026, Kenwood’s estimated Share of Search among stick blender brands worldwide moved from 13.3% to 11.6%, and its estimated monthly branded searches moved from 557K to 394K.

How did search popularity change for stick blender brands worldwide in September 2026?

  1. Kenwood’s estimated Share of Search among stick blender brands worldwide has lost ground for 3 months in a row, from 13.4% to 11.6% in September 2026.

Other head-to-heads among stick blender brands

How each brand is measured

Brandwave collects information about searches that people make online using Braun’s and Kenwood’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Braun

3 branded search terms

  • braun electric shaver
  • braun shaver
  • shaver braun

Kenwood

4 branded search terms

  • kenwood
  • kenwood foodprocessor
  • kenwood mixer
  • kenwood truck

How the Brand Demand Index is measured

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