Brandwave

Behr vs Valspar:Which is more popular by branded search?

In August 2026, Behr had more branded searches than Valspar among paint brands worldwide. Behr was estimated to have 60.5K branded searches compared to Valspar’s 33.1K, and held a 2.5% Share of Search versus Valspar’s 1.3%. These are worldwide searches for English-language branded terms.

Share of Search among paint brands worldwide in August 2026Which is more popular in search, Behr or Valspar?
Behr2.5%60.5K searches
vs
Valspar1.3%33.1K searches

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Which is more popular in search, Behr or Valspar?

Compare the paint brands people decorate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Behr and Valspar among paint brands worldwide, by month

Share of Search by month for Behr, Valspar. The figures are in the table below the chart.

View monthly share of search table
MonthSherwin-WilliamsBenjamin MooreDuluxBehrValspar
Oct 202571.6%17.6%7.9%1.9%1.1%
Nov 202571.6%17.6%7.9%1.9%1.1%
Dec 202571.3%17.5%7.8%2.4%1.1%
Jan 202671.4%17.6%7.8%1.9%1.3%
Feb 202671.2%17.5%7.8%1.9%1.6%
Mar 202670.8%17.4%6.4%1.9%3.5%
Apr 202672.6%17.8%6.5%2%1.1%
May 202675%15.1%6.8%2%1.1%
Jun 202675.9%15.3%5.6%2.1%1.1%
Jul 202675%15.1%6.8%2%1.1%
Aug 202674.5%15%6.7%2.5%1.3%
Sep 2026—————

How has the Behr and Valspar comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Valspar took it in March 2026, Behr took it in April 2026.
  • Across the 11 months ending August 2026, Behr’s estimated Share of Search among paint brands worldwide moved from 1.9% to 2.5%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
  • Across the 11 months ending August 2026, Valspar’s estimated Share of Search among paint brands worldwide moved from 1.1% to 1.3%, and its estimated monthly branded searches moved from 27.1K to 33.1K.

How did search popularity change for paint brands worldwide in August 2026?

  1. Estimated monthly branded searches for Behr worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

  2. Estimated monthly branded searches for Valspar worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Behr’s and Valspar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Behr

1 branded search term

  • behr

Valspar

1 branded search term

  • valspar

How the Brand Demand Index is measured

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