Brandwave

How popular isBehr in search?

In August 2026, there were an estimated 60.5K branded searches for Behr worldwide which is up 22.2% over the last 11 months. Behr holds 2.5% estimated Share of Search among paint brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Sherwin-Williams74.5%
  2. Benjamin Moore15%
  3. Dulux6.7%
  4. Behr2.5%
  5. Valspar1.3%
Behr website (opens in a new tab)

Follow Behr and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which paint brands compete with Behr?

Behr against paint brands worldwide, by month

Share of Search by month for Sherwin-Williams, Benjamin Moore, Dulux, Behr. The figures are in the table below the chart.

View monthly share of search table
MonthSherwin-WilliamsBenjamin MooreDuluxBehrValspar
Oct 202571.6%17.6%7.9%1.9%1.1%
Nov 202571.6%17.6%7.9%1.9%1.1%
Dec 202571.3%17.5%7.8%2.4%1.1%
Jan 202671.4%17.6%7.8%1.9%1.3%
Feb 202671.2%17.5%7.8%1.9%1.6%
Mar 202670.8%17.4%6.4%1.9%3.5%
Apr 202672.6%17.8%6.5%2%1.1%
May 202675%15.1%6.8%2%1.1%
Jun 202675.9%15.3%5.6%2.1%1.1%
Jul 202675%15.1%6.8%2%1.1%
Aug 202674.5%15%6.7%2.5%1.3%
Sep 2026—————
  1. Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -0.5 points.

  2. Held 2nd. 368K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Dulux

    6.7%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Behr

    2.5%

    Held 4th. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

  5. 5.Valspar

    1.3%

    Held 5th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.2 points.

Compare search popularity between Behr and its closest rivals

How has branded search demand for Behr changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Behr worldwide rose from 49.5K to 60.5K.
  • Across the 11 months ending August 2026, Behr’s estimated Share of Search among paint brands worldwide increased from 1.9% to 2.5%.

How did search popularity change for paint brands worldwide in August 2026?

  1. In August 2026, Sherwin-Williams lost estimated Share of Search among paint brands worldwide, from 75% to 74.5%.

  2. Estimated monthly branded searches for Behr worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

  3. Estimated monthly branded searches for Valspar worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

  4. Estimated monthly branded searches for Benjamin Moore worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026.

  5. Estimated monthly branded searches for Dulux worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

How is Behr measured?

Brandwave collects information about searches that people make online using Behr’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • behr

Do you work for Behr? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Behr your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.