Brandwave

Baseus vs Black and Decker:Which is more popular by branded search?

In August 2026, Baseus had more branded searches than Black and Decker among car vacuum brands worldwide. Baseus was estimated to have 201K branded searches compared to Black and Decker’s 110K, and held a 2.2% Share of Search versus Black and Decker’s 1.2%. These are worldwide searches for English-language branded terms.

Share of Search among car vacuum brands worldwide in August 2026Which is more popular in search, Baseus or Black and Decker?
Baseus2.2%201K searches
vs
Black and Decker1.2%110K searches

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Which is more popular in search, Baseus or Black and Decker?

Compare the car vacuum brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Baseus and Black and Decker among car vacuum brands worldwide, by month

Share of Search by month for Baseus, Black and Decker. The figures are in the table below the chart.

View monthly share of search table
MonthDysonSharkBISSELLBaseusBlack and DeckerThisWorx
Oct 202581.5%10.2%4.9%2.4%1.1%<0.01%
Nov 202582.2%11.8%3.8%1.5%0.81%<0.01%
Dec 202581.7%12.9%3%1.6%0.73%<0.01%
Jan 202682.7%10.2%3.9%2.2%0.97%<0.01%
Feb 202681.8%9.6%5.2%2.3%1%<0.01%
Mar 202679.9%10.3%5.8%2.7%1.2%<0.01%
Apr 202681.4%9.5%5.4%2.4%1.3%<0.01%
May 202681%10.3%4.7%2.4%1.6%<0.01%
Jun 202682%9.4%4.5%2.4%1.6%<0.01%
Jul 202680.2%10.6%5%2.7%1.5%<0.01%
Aug 202680.9%10.2%5.5%2.2%1.2%<0.01%
Sep 2026——————

How has the Baseus and Black and Decker comparison changed over the last 12 months?

  • Baseus was ahead of Black and Decker in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Baseus’ estimated Share of Search among car vacuum brands worldwide moved from 2.4% to 2.2%, and its estimated monthly branded searches moved from 246K to 201K.
  • Across the 11 months ending August 2026, Black and Decker’s estimated Share of Search among car vacuum brands worldwide moved from 1.1% to 1.2%, and its estimated monthly branded searches held steady at 110K.

How did search popularity change for car vacuum brands worldwide in August 2026?

  1. Estimated monthly branded searches for Baseus worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Baseus’ and Black and Decker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Baseus

1 branded search term

  • baseus

Black and Decker

1 branded search term

  • black and decker

How the Brand Demand Index is measured

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