Brandwave

Bart vs McCormick:Which is searched more?

In August 2026, Bart had more branded searches than McCormick among herbs and spices worldwide. Bart was estimated to have 880 branded searches compared to McCormick’s 110, and held a 0.88% Share of Search versus McCormick’s 0.11%. These are worldwide searches for English-language branded terms.

Share of Search among herbs and spices worldwide in August 2026Which is more popular in search, Bart or McCormick?
Bart0.88%880 searches
vs
McCormick0.11%110 searches

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Which is more popular in search, Bart or McCormick?

Compare the herbs and spices shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bart and McCormick among herbs and spices worldwide, by month

Share of Search by month for Bart, McCormick. The figures are in the table below the chart.

View monthly share of search table
MonthBartMcCormick
Oct 20250.53%0.16%
Nov 20250.59%0.11%
Dec 20250.73%0.14%
Jan 20260.99%0.14%
Feb 20261.9%0.14%
Mar 20260.83%0.27%
Apr 20261.3%0.14%
May 20260.85%0.16%
Jun 20260.84%0.16%
Jul 20260.55%0.11%
Aug 20260.88%0.11%
Sep 2026——

How has the Bart and McCormick comparison changed over the last 12 months?

  • Bart was ahead of McCormick in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bart’s estimated Share of Search among herbs and spices worldwide moved from 0.53% to 0.88%, and its estimated monthly branded searches moved from 720 to 880.
  • Across the 11 months ending August 2026, McCormick’s estimated Share of Search among herbs and spices worldwide moved from 0.16% to 0.11%, and its estimated monthly branded searches moved from 210 to 110.

How did search popularity change for herbs and spices worldwide in August 2026?

  1. Estimated monthly branded searches for Bart worldwide rose 22.2% over 11 measured months, from 720 to 880 in August 2026.

  2. Estimated monthly branded searches for McCormick worldwide fell 47.6% over 11 measured months, from 210 to 110 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Bart’s and McCormick’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bart

1 branded search term

  • bart spices

McCormick

1 branded search term

  • mccormick herbs

How the Brand Demand Index is measured

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