Brandwave

Bark vs TickTalk:Which is more popular?

In October 2026, Bark had more branded searches than TickTalk among kids smartwatch brands worldwide. Bark had about 40,500 branded searches, while TickTalk had 14,800. Bark made up 12.3% of all kids smartwatch brand searches we track, and TickTalk accounted for 4.5%. When we asked ChatGPT and Google AI Overviews about kids smartwatch brands, Bark appeared in three of the five answers and TickTalk in none.

Among kids smartwatch brands worldwide in October 2026

Who do people search for more?

Bark, about 3 searches for every 1 for TickTalk

Bark 40.5K searchesTickTalk 14.8K searches

Who does AI mention more?

Bark, mentioned in 3 of 5 answers, TickTalk in 0

Bark in 3 of 5TickTalk in 0 of 5

Who does AI recommend more?

Bark, the only one of the two named

Bark first in 3TickTalk never named

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Top kids smartwatch brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bark was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. TickTalk did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Verizon1st
  2. Bark2nd
  3. Apple Watch3rd
  4. Garmin4th
  5. Fitbit5th
  6. Spacetalk–
  7. Xplora–
  8. imoo–
  9. TickTalk–
  10. Gabb–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Verizon4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Apple Watch4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bark3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Garmin2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fitbit1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Spacetalk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Xplora0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • imoo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TickTalk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gabb0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about kids smartwatch brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is Bark or TickTalk more popular in search?

This chart shows how often people search Google for Bark and TickTalk by name. Each line represents a brand's share of searches for all 11 kids smartwatch brands we track, month by month, from English-language searches worldwide.

Bark and TickTalk among kids smartwatch brands worldwide, by month

Share of searches by month for Bark, TickTalk. The figures are in the table below the chart.

View monthly share of searches table
MonthVerizonSpacetalkXploraApple WatchBarkGarminimooTickTalkFitbitGabbVTech
Nov 202516.4%16.4%16.4%13.4%4.9%13.4%4%3.3%4%6%1.8%
Dec 202517.8%14.5%14.5%11.9%6.5%11.9%4.3%4.3%5.3%6.5%2.4%
Jan 202615.2%22.8%18.6%10.2%4.6%8.3%4.6%4.6%5.6%4.6%1.1%
Feb 202612.2%27.2%18.2%8.1%5.4%8.1%5.4%5.4%4.5%4.5%0.85%
Mar 202615.2%18.6%22.7%8.3%5.6%10.2%5.6%4.5%3.7%4.5%1.1%
Apr 202616.1%16.1%19.7%8.8%5.9%13.2%5.9%4.8%3.9%4.8%0.76%
May 202616.9%13.9%20.7%9.3%7.6%11.3%6.2%5.1%3.4%5.1%0.65%
Jun 202616.3%13.4%20%10.9%8.9%10.9%6%4.9%4%4%0.63%
Jul 202616.9%13.9%20.7%9.3%9.3%11.3%6.2%4.1%3.4%4.1%0.82%
Aug 202616.8%13.7%20.5%9.2%11.2%9.2%6.2%4.1%3.4%5%0.67%
Sep 202618.3%14.9%18.3%10%10%10%6.7%4.5%3%3.7%0.72%
Oct 202618.3%15%15%12.3%12.3%8.2%6.7%4.5%3.7%3%1.1%

How has branded search for Bark and TickTalk changed worldwide over the last 12 months?

3 findings
  • Bark was ahead of TickTalk in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Bark’s share of searches among kids smartwatch brands worldwide moved from 4.9% to 12.3%, and its estimated monthly branded searches moved from 18.1K to 40.5K.
  • Across the 12 months ending October 2026, TickTalk’s share of searches among kids smartwatch brands worldwide moved from 3.3% to 4.5%, and its estimated monthly branded searches moved from 12.1K to 14.8K.

How did search popularity change for kids smartwatch brands worldwide in October 2026?

2 changes
  1. In October 2026, Bark gained share of searches among kids smartwatch brands worldwide, from 10% to 12.3%.

  2. Estimated monthly branded searches for TickTalk worldwide rose 22.3% over 12 measured months, from 12.1K to 14.8K in October 2026.

How are Bark’s and TickTalk’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bark’s and TickTalk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bark

1 branded search term

  • bark watch

TickTalk

1 branded search term

  • ticktalk

How the Brand Demand Index is measured

Other head-to-heads among kids smartwatch brands

Creator with pink hair and a pink jacket

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