Brandwave

Auth0 vs OneLogin:Which is more popular by branded search?

In August 2026, OneLogin had more branded searches than Auth0 among identity provider platforms worldwide. OneLogin was estimated to have 135K branded searches compared to Auth0’s 75.3K, and held a 10.7% Share of Search versus Auth0’s 6%. These are worldwide searches for English-language branded terms.

Share of Search among identity provider platforms worldwide in August 2026Which is more popular in search, Auth0 or OneLogin?
Auth06%75.3K searches
vs
OneLogin10.7%135K searches

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Which is more popular in search, Auth0 or OneLogin?

Compare the identity provider platforms teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Auth0 and OneLogin among identity provider platforms worldwide, by month

Share of Search by month for OneLogin, Auth0. The figures are in the table below the chart.

View monthly share of search table
MonthOktaMicrosoft EntraOneLoginAuth0JumpCloudPing Identity
Oct 202552%19.9%12.5%8.4%3.8%3.4%
Nov 202555.6%19.6%11%7.5%3.3%2.9%
Dec 202555.8%21.3%11%6.1%3.3%2.5%
Jan 202654%21.3%10.6%7.2%3.9%2.9%
Feb 202655.7%21.3%9%7.5%4.1%2.5%
Mar 202658.1%20.3%9.3%6.3%3.4%2.5%
Apr 202654.4%20.8%10.7%7.3%4%2.9%
May 202656.6%21.6%9.1%6.2%4.1%2.5%
Jun 202655.1%22.6%8.9%6%4.9%2.4%
Jul 202654.9%23%8.8%6%4.9%2.4%
Aug 202654.3%21.7%10.7%6%4.8%2.5%
Sep 2026——————

How has the Auth0 and OneLogin comparison changed over the last 12 months?

  • OneLogin was ahead of Auth0 in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Auth0’s estimated Share of Search among identity provider platforms worldwide moved from 8.4% to 6%, and its estimated monthly branded searches moved from 111K to 75.3K.
  • Across the 11 months ending August 2026, OneLogin’s estimated Share of Search among identity provider platforms worldwide moved from 12.5% to 10.7%, and its estimated monthly branded searches moved from 165K to 135K.

How did search popularity change for identity provider platforms worldwide in August 2026?

  1. In August 2026, OneLogin gained estimated Share of Search among identity provider platforms worldwide, from 8.8% to 10.7%.

  2. Estimated monthly branded searches for Auth0 worldwide fell 32.2% over 11 measured months, from 111K to 75.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Auth0’s and OneLogin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Auth0

4 branded search terms

  • auth0
  • auth0 app
  • auth0 authentication
  • auth0 com

OneLogin

1 branded search term

  • onelogin

How the Brand Demand Index is measured

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