Auth0 vs Firebase Authentication:Which is more popular by branded search?
In August 2026, Auth0 had more branded searches than Firebase Authentication among identity providers worldwide. Auth0 was estimated to have 75.3K branded searches compared to Firebase Authentication’s 9.9K, and held a 2.8% Share of Search versus Firebase Authentication’s 0.37%. These are worldwide searches for English-language branded terms.
Follow Auth0 vs Firebase Authentication and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Auth0 or Firebase Authentication?
Compare the providers teams use for authentication. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Auth0, Firebase Authentication. The figures are in the table below the chart.
View monthly share of search table
| Month | Supabase | Okta | Auth0 | Clerk | Firebase Authentication |
|---|---|---|---|---|---|
| Oct 2025 | 49.7% | 40.9% | 6.6% | 1.5% | 1.3% |
| Nov 2025 | 55.1% | 37.3% | 5% | 1.4% | 1.2% |
| Dec 2025 | 55.8% | 37.7% | 4.1% | 1.4% | 1% |
| Jan 2026 | 59.9% | 33.3% | 4.5% | 1.5% | 0.88% |
| Feb 2026 | 60% | 33.3% | 4.5% | 1.5% | 0.72% |
| Mar 2026 | 65.2% | 29.7% | 3.2% | 1.3% | 0.52% |
| Apr 2026 | 69.1% | 25.6% | 3.4% | 1.1% | 0.68% |
| May 2026 | 69.6% | 25.8% | 2.8% | 1.1% | 0.56% |
| Jun 2026 | 69.7% | 25.8% | 2.8% | 1.1% | 0.56% |
| Jul 2026 | 69.9% | 25.8% | 2.8% | 0.95% | 0.46% |
| Aug 2026 | 70% | 25.8% | 2.8% | 0.94% | 0.37% |
| Sep 2026 | — | — | — | — | — |
How has the Auth0 and Firebase Authentication comparison changed over the last 12 months?
3 findings
- Auth0 was ahead of Firebase Authentication in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Auth0’s estimated Share of Search among identity providers worldwide moved from 6.6% to 2.8%, and its estimated monthly branded searches moved from 111K to 75.3K.
- Across the 11 months ending August 2026, Firebase Authentication’s estimated Share of Search among identity providers worldwide moved from 1.3% to 0.37%, and its estimated monthly branded searches moved from 22.2K to 9.9K.
How did search popularity change for identity providers worldwide in August 2026?
2 changes
Estimated monthly branded searches for Firebase Authentication worldwide fell 55.4% over 11 measured months, from 22.2K to 9.9K in August 2026.
Estimated monthly branded searches for Auth0 worldwide fell 32.2% over 11 measured months, from 111K to 75.3K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Auth0’s and Firebase Authentication’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Auth0
4 branded search terms
- auth0
- auth0 app
- auth0 authentication
- auth0 com
Firebase Authentication
1 branded search term
- firebase authentication
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.