Anglepoise vs Philips:Which is more popular by branded search?

Name: Anglepoise vs Philips: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Philips had more branded searches than Anglepoise among desk lamp brands worldwide. Philips was estimated to have 1.1M branded searches compared to Anglepoise’s 9.9K, and held an 8.2% Share of Search versus Anglepoise’s 0.07%. These are worldwide searches for English-language branded terms.

Share of Search among desk lamp brands worldwide in August 2026Which is more popular in search, Anglepoise or Philips?

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Which is more popular in search, Anglepoise or Philips?

Compare the desk lamp brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Anglepoise and Philips among desk lamp brands worldwide, by month

Month	Govee	Xiaomi	Philips	BenQ	Anglepoise	Lume Cube
Oct 2025	41.2%	50.3%	7.3%	1.1%	0.1%	0.01%
Nov 2025	40.6%	49.7%	8.5%	1.1%	0.1%	0.01%
Dec 2025	40.4%	49.3%	9.1%	1.1%	0.08%	0.01%
Jan 2026	46.1%	46.1%	6.7%	1%	0.09%	<0.01%
Feb 2026	45.8%	45.8%	7.3%	1%	0.09%	0.01%
Mar 2026	46.5%	46.5%	5.9%	1%	0.08%	<0.01%
Apr 2026	50.9%	41.7%	6.4%	0.92%	0.07%	0.01%
May 2026	51%	41.8%	6.2%	0.92%	0.07%	0.01%
Jun 2026	46%	46%	6.9%	1%	0.06%	<0.01%
Jul 2026	40.6%	49.7%	8.6%	1.1%	0.07%	0.01%
Aug 2026	45.4%	45.4%	8.2%	1%	0.07%	0.01%
Sep 2026	—	—	—	—	—	—

How has the Anglepoise and Philips comparison changed over the last 12 months?

3 findings

Philips was ahead of Anglepoise in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Anglepoise’s estimated Share of Search among desk lamp brands worldwide moved from 0.1% to 0.07%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
Across the 11 months ending August 2026, Philips’ estimated Share of Search among desk lamp brands worldwide moved from 7.3% to 8.2%, and its estimated monthly branded searches held steady at 1.1M.

How did search popularity change for desk lamp brands worldwide in August 2026?

1 change

Estimated monthly branded searches for Anglepoise worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Anglepoise’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.