Align-Pilates vs BASI Pilates:Which is more popular?
In September 2026, Align-Pilates and BASI Pilates were level in searches among pilates reformer brands worldwide, with an estimated 12.1K branded searches each, at 14.3% of the total each. When we asked ChatGPT and Google AI Overviews about pilates reformer brands, Align-Pilates appeared in two of the four answers and BASI Pilates in none.
Who do people search for more?
Align-Pilates and BASI Pilates are searched for about as often as each other.
Who does AI mention more?
Align-Pilates, mentioned in 2 of 4 answers, BASI Pilates in 0
Who does AI recommend more?
Align-Pilates, the only one of the two named
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Top pilates reformer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Align-Pilates was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. BASI Pilates did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Balanced Body4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Merrithew3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
AeroPilates3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Align-Pilates2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Elina Pilates1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Peak Pilates1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
BASI Pilates0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about pilates reformer brands
4 answers
Asked ChatGPT
“Which pilates reformer should I buy?”
Asked ChatGPT
“What are the best pilates reformer brands?”
Asked ChatGPT
“What's the best pilates reformer for home use?”
Searched Google, AI Overview
“pilates reformer for home”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best pilates reformer”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is Align-Pilates or BASI Pilates more popular in search?
This chart shows how often people search Google for Align-Pilates and BASI Pilates by name. Each line represents a brand's share of searches for all seven pilates reformer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Align-Pilates, BASI Pilates. The figures are in the table below the chart.
View monthly share of searches table
| Month | Merrithew | Balanced Body | Align-Pilates | BASI Pilates | AeroPilates | Elina Pilates | Peak Pilates |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.5% | 21.6% | 15.8% | 12.9% | 13.4% | 4.7% | 7.1% |
| Nov 2025 | 25.8% | 24.5% | 15.4% | 10.3% | 12.5% | 4.6% | 6.9% |
| Dec 2025 | 23.3% | 27.1% | 14% | 11.4% | 13.8% | 4.2% | 6.2% |
| Jan 2026 | 21.9% | 27.6% | 14.2% | 11.6% | 14.1% | 4.2% | 6.3% |
| Feb 2026 | 21.5% | 30.6% | 13.9% | 11.4% | 11.3% | 5.1% | 6.2% |
| Mar 2026 | 24.3% | 24.3% | 14.5% | 11.9% | 13.3% | 5.3% | 6.5% |
| Apr 2026 | 22.9% | 27.5% | 14.8% | 12.1% | 12% | 5.4% | 5.4% |
| May 2026 | 24.2% | 24.8% | 12.8% | 12.8% | 14% | 5.7% | 5.7% |
| Jun 2026 | 26.4% | 24% | 15.8% | 12.9% | 10.5% | 4.7% | 5.8% |
| Jul 2026 | 21.9% | 33.3% | 12.4% | 12.4% | 10% | 4.5% | 5.5% |
| Aug 2026 | 26.4% | 23.2% | 13.9% | 13.9% | 11.3% | 5.1% | 6.2% |
| Sep 2026 | 27.1% | 20.7% | 14.3% | 14.3% | 10.7% | 6.4% | 6.4% |
How has the Align-Pilates and BASI Pilates comparison changed over the last 12 months?
3 findings
- Align-Pilates was ahead of BASI Pilates in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Align-Pilates’ share of searches among pilates reformer brands worldwide moved from 15.8% to 14.3%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
- Across the 12 months ending September 2026, BASI Pilates’ share of searches among pilates reformer brands worldwide moved from 12.9% to 14.3%, and its estimated monthly branded searches held steady at 12.1K.
How did search popularity change for pilates reformer brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Align-Pilates worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Align-Pilates’ and BASI Pilates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Align-Pilates
1 branded search term
- align pilates
BASI Pilates
1 branded search term
- basi pilates
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