How popular isAlign-Pilates?
In September 2026, people searched for Align-Pilates by name about 12,100 times worldwide, an 18.2% decrease from the previous year. These searches made up 14.3% of all global pilates reformer brand searches, placing Align-Pilates third out of seven brands. When we asked both ChatGPT and Google AI Overviews about pilates reformer brands, Align-Pilates appeared in two of the four answers and was the joint third most recommended of the seven.
Align-Pilates is the third most searched of 7 competitors and the joint third most recommended in AI answers.
MerrithewShare of searches 27.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd- Balanced BodyShare of searches 20.7%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
- Align-PilatesShare of searches 14.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
BASI PilatesShare of searches 14.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
AeroPilatesShare of searches 10.7%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
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Top pilates reformer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Align-Pilates was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Align-Pilates is the joint third most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Balanced Body4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Merrithew3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
AeroPilates3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Align-Pilates2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Elina Pilates1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Peak Pilates1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
BASI Pilates0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about pilates reformer brands
4 answers
Asked ChatGPT
“Which pilates reformer should I buy?”
Asked ChatGPT
“What are the best pilates reformer brands?”
Asked ChatGPT
“What's the best pilates reformer for home use?”
Searched Google, AI Overview
“pilates reformer for home”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best pilates reformer”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which pilates reformer brands compete with Align-Pilates?
Share of searches by month for Merrithew, Balanced Body, Align-Pilates, BASI Pilates, AeroPilates, Elina Pilates, Peak Pilates. The figures are in the table below the chart.
View monthly share of searches table
| Month | Merrithew | Balanced Body | Align-Pilates | BASI Pilates | AeroPilates | Elina Pilates | Peak Pilates |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.5% | 21.6% | 15.8% | 12.9% | 13.4% | 4.7% | 7.1% |
| Nov 2025 | 25.8% | 24.5% | 15.4% | 10.3% | 12.5% | 4.6% | 6.9% |
| Dec 2025 | 23.3% | 27.1% | 14% | 11.4% | 13.8% | 4.2% | 6.2% |
| Jan 2026 | 21.9% | 27.6% | 14.2% | 11.6% | 14.1% | 4.2% | 6.3% |
| Feb 2026 | 21.5% | 30.6% | 13.9% | 11.4% | 11.3% | 5.1% | 6.2% |
| Mar 2026 | 24.3% | 24.3% | 14.5% | 11.9% | 13.3% | 5.3% | 6.5% |
| Apr 2026 | 22.9% | 27.5% | 14.8% | 12.1% | 12% | 5.4% | 5.4% |
| May 2026 | 24.2% | 24.8% | 12.8% | 12.8% | 14% | 5.7% | 5.7% |
| Jun 2026 | 26.4% | 24% | 15.8% | 12.9% | 10.5% | 4.7% | 5.8% |
| Jul 2026 | 21.9% | 33.3% | 12.4% | 12.4% | 10% | 4.5% | 5.5% |
| Aug 2026 | 26.4% | 23.2% | 13.9% | 13.9% | 11.3% | 5.1% | 6.2% |
| Sep 2026 | 27.1% | 20.7% | 14.3% | 14.3% | 10.7% | 6.4% | 6.4% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 27.1% | 22.9K | 0% | +0.8 points | |
| 2, held 2nd | 20.7% | 17.5K | -13.4% | -2.5 points | |
| 3, held 3rd | 14.3% | 12.1K | 0% | +0.4 points | |
| 4, held 4th | 14.3% | 12.1K | 0% | +0.4 points | |
| 5, held 5th | 10.7% | 9K | -8.2% | -0.6 points | |
| 6, moved from 7th to 6th | 6.4% | 5.4K | +22.7% | +1.3 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 6.4% | 5.4K | 0% | +0.2 pointsmoved from 6th to 7th |
27.1%
Held 1st. 22.9K estimated branded searches, 0% vs prior month. Share +0.8 points.
20.7%
Held 2nd. 17.5K estimated branded searches, -13.4% vs prior month. Share -2.5 points.
14.3%
Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share +0.4 points.
14.3%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share +0.4 points.
10.7%
Held 5th. 9K estimated branded searches, -8.2% vs prior month. Share -0.6 points.
6.4%
Moved from 7th to 6th. 5.4K estimated branded searches, +22.7% vs prior month. Share +1.3 points.
6.4%
Moved from 6th to 7th. 5.4K estimated branded searches, 0% vs prior month. Share +0.2 points.
Compare popularity between Align-Pilates and its closest rivals
Every comparison with Align-Pilates
6 comparisons
How has branded search demand for Align-Pilates changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Align-Pilates worldwide fell from 14.8K to 12.1K.
- Across the 12 months ending September 2026, Align-Pilates’ share of searches among pilates reformer brands worldwide decreased from 15.8% to 14.3%.
- Across the 12 months ending September 2026, Align-Pilates’ share of searches among pilates reformer brands worldwide peaked at 15.8% in October 2025 and was lowest at 12.4% in July 2026.
How did search popularity change for pilates reformer brands worldwide in September 2026?
6 changes

In September 2026, Elina Pilates overtook Peak Pilates to rank 6th among pilates reformer brands worldwide, with 6.4% of the searches.

In September 2026, Merrithew gained share of searches among pilates reformer brands worldwide, from 26.4% to 27.1%.
In September 2026, Balanced Body lost share of searches among pilates reformer brands worldwide, from 23.2% to 20.7%.

In September 2026, AeroPilates lost share of searches among pilates reformer brands worldwide, from 11.3% to 10.7%.
Estimated monthly branded searches for Align-Pilates worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

Estimated monthly branded searches for Peak Pilates worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.
How are Align-Pilates’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Align-Pilates’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- align pilates
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