Brandwave

1620 Workwear vs Wrangler RIGGS Workwear:Which is more popular?

In September 2026, 1620 Workwear had more branded searches than Wrangler RIGGS Workwear among work pants brands worldwide. 1620 Workwear had about 9,900 branded searches, while Wrangler RIGGS Workwear had 3,600. 1620 Workwear made up 4.5% of all work pants brand searches we track, and Wrangler RIGGS Workwear accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about work pants brands, 1620 Workwear and Wrangler RIGGS Workwear each appeared in two of the five answers. Wrangler RIGGS Workwear was mentioned before 1620 Workwear in two out of three answers that named either.

Among work pants brands worldwide in September 2026

Who do people search for more?

1620 Workwear, about 3 searches for every 1 for Wrangler RIGGS Workwear

1620 Workwear 9.9K searchesWrangler RIGGS Workwear 3.6K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

1620 Workwear in 2 of 5Wrangler RIGGS Workwear in 2 of 5

Who does AI recommend more?

Wrangler RIGGS Workwear, named ahead of 1620 Workwear in 2 of 3 answers

Wrangler RIGGS Workwear first in 21620 Workwear first in 1

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Top work pants brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, 1620 Workwear and Wrangler RIGGS Workwear were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Wrangler RIGGS Workwear was listed before 1620 Workwear in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Carhartt1st
  2. Dickies2nd
  3. Duluth Trading3rd
  4. Wrangler RIGGS Workwear4th
  5. 1620 Workwear5th
  6. Caterpillar–
  7. Bisley–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Carhartt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dickies5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Duluth Trading3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • 1620 Workwear2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wrangler RIGGS Workwear2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Caterpillar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bisley0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about work pants brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is 1620 Workwear or Wrangler RIGGS Workwear more popular in search?

This chart shows how often people search Google for 1620 Workwear and Wrangler RIGGS Workwear by name. Each line represents a brand's share of searches for all seven work pants brands we track, month by month, from English-language searches worldwide.

1620 Workwear and Wrangler RIGGS Workwear among work pants brands worldwide, by month

Share of searches by month for 1620 Workwear, Wrangler RIGGS Workwear. The figures are in the table below the chart.

View monthly share of searches table
MonthDuluth TradingCarharttDickies1620 WorkwearCaterpillarWrangler RIGGS WorkwearBisley
Oct 202581.7%6%7.3%2.7%1.2%0.98%0.09%
Nov 202587.4%6.4%2.9%1.9%0.7%0.57%0.05%
Dec 202588%6.5%2.9%1.6%0.47%0.58%0.03%
Jan 202682.3%9.1%4%2.7%0.81%0.98%0.07%
Feb 202679%10.6%4.8%3.2%1.2%1.2%0.13%
Mar 202680.4%10.8%4%2.6%0.96%1.2%0.1%
Apr 202682.6%9.1%4.1%2.2%0.99%0.99%0.11%
May 202682.1%7.4%4.9%2.7%1.5%1.2%0.16%
Jun 202680.5%8.9%4.8%2.6%1.4%1.4%0.19%
Jul 202681.4%7.3%4.9%3.3%1.5%1.5%0.19%
Aug 202675.5%10.2%6.8%3.7%2%1.6%0.18%
Sep 202674.9%10.1%6.7%4.5%2%1.6%0.18%

How has the 1620 Workwear and Wrangler RIGGS Workwear comparison changed over the last 12 months?

3 findings

How did search popularity change for work pants brands worldwide in September 2026?

2 changes
  1. In September 2026, 1620 Workwear gained share of searches among work pants brands worldwide, from 3.7% to 4.5%.

  2. Estimated monthly branded searches for Wrangler RIGGS Workwear worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using 1620 Workwear’s and Wrangler RIGGS Workwear’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

1620 Workwear

1 branded search term

  • 1620 workwear

Wrangler RIGGS Workwear

1 branded search term

  • wrangler riggs workwear

How the Brand Demand Index is measured

Other head-to-heads among work pants brands

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