Makita vs Ryobi:Which is more popular?
In September 2026, Makita had more branded searches than Ryobi among wood router brands worldwide. Makita had about 14,800 branded searches, while Ryobi had 12,100. Makita made up 20.1% of all wood router brand searches we track, and Ryobi accounted for 16.5%. When we asked ChatGPT and Google AI Overviews about wood router brands, Makita appeared in four of the five answers and Ryobi in one. Makita was mentioned before Ryobi in every answer.
Who do people search for more?
Makita, about 22% more searches than Ryobi
Who does AI mention more?
Makita, mentioned in 4 of 5 answers, Ryobi in 1
Who does AI recommend more?
Makita, named ahead of Ryobi in every answer
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Top wood router brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Makita was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Ryobi was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Makita was listed before Ryobi in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Milwaukee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Festool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Triton0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about wood router brands
5 answers
Asked ChatGPT
“What's the best wood router for a beginner?”
Asked ChatGPT
“Which plunge router should I buy?”
Asked ChatGPT
“What's the best cordless router for woodworking?”
Searched Google, AI Overview
“wood router”
Searched Google, AI Overview
“plunge router”
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Is Makita or Ryobi more popular in search?
This chart shows how often people search Google for Makita and Ryobi by name. Each line represents a brand's share of searches for all six wood router brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Makita, Ryobi. The figures are in the table below the chart.
View monthly share of searches table
| Month | DeWalt | Milwaukee | Makita | Ryobi | Festool | Triton |
|---|---|---|---|---|---|---|
| Oct 2025 | 35.6% | 19.4% | 19.4% | 15.9% | 7.1% | 2.5% |
| Nov 2025 | 36% | 19.7% | 19.7% | 16.1% | 5.9% | 2.6% |
| Dec 2025 | 37.4% | 20.4% | 16.7% | 16.7% | 6.1% | 2.7% |
| Jan 2026 | 32.8% | 21.9% | 17.9% | 17.9% | 6.5% | 2.9% |
| Feb 2026 | 35.8% | 19.6% | 19.6% | 16% | 5.8% | 3.2% |
| Mar 2026 | 40.6% | 18.1% | 18.1% | 14.8% | 5.4% | 2.9% |
| Apr 2026 | 35.8% | 19.6% | 19.6% | 16% | 5.8% | 3.2% |
| May 2026 | 36.5% | 19.9% | 19.9% | 16.3% | 4.8% | 2.6% |
| Jun 2026 | 33.4% | 22.3% | 18.2% | 18.2% | 5.4% | 2.4% |
| Jul 2026 | 33.4% | 22.3% | 18.2% | 18.2% | 5.4% | 2.4% |
| Aug 2026 | 30.5% | 20.3% | 20.3% | 20.3% | 6% | 2.6% |
| Sep 2026 | 30.2% | 24.6% | 20.1% | 16.5% | 6% | 2.6% |
Makita and Ryobi sell other things too, so only their searches that name this product count here, like “makita router”.
How has the Makita and Ryobi comparison changed over the last 12 months?
3 findings
- Makita was ahead of Ryobi in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Makita’s share of searches among wood router brands worldwide moved from 19.4% to 20.1%, and its estimated monthly branded searches held steady at 14.8K.
- Across the 12 months ending September 2026, Ryobi’s share of searches among wood router brands worldwide moved from 15.9% to 16.5%, and its estimated monthly branded searches held steady at 12.1K.
How did search popularity change for wood router brands worldwide in September 2026?
2 changes
In September 2026, Milwaukee overtook Makita to rank 2nd among wood router brands worldwide, with 24.6% of the searches.
In September 2026, Ryobi lost share of searches among wood router brands worldwide, from 20.3% to 16.5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Makita’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among wood router brands
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