Brandwave

Crescent vs Klein Tools:Which is more popular?

In September 2026, Klein Tools had more branded searches than Crescent among wire cutters brands worldwide. Klein Tools had about 165,000 branded searches, while Crescent had 91,600. Klein Tools made up 6.2% of all wire cutters brand searches we track, and Crescent accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about wire cutters brands, Klein Tools appeared in all five answers and Crescent in none.

Among wire cutters brands worldwide in September 2026

Who do people search for more?

Klein Tools, about 80% more searches than Crescent

Klein Tools 165K searchesCrescent 91.6K searches

Who does AI mention more?

Klein Tools, mentioned in every answer we collected

Klein Tools in 5 of 5Crescent in 0 of 5

Who does AI recommend more?

Klein Tools, the only one of the two named

Klein Tools first in 4Crescent never named

Follow Crescent vs Klein Tools and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top wire cutters brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Klein Tools appeared in all five answers. Crescent did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Channellock1st
  2. Klein Tools2nd
  3. Knipex3rd
  4. Irwin4th
  5. Milwaukee5th
  6. Craftsman–
  7. Crescent–
  8. Bahco–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Klein Tools5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Channellock4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Irwin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Knipex3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Crescent0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bahco0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about wire cutters brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Crescent or Klein Tools more popular in search?

This chart shows how often people search Google for Crescent and Klein Tools by name. Each line represents a brand's share of searches for all eight wire cutters brands we track, month by month, from English-language searches worldwide.

Crescent and Klein Tools among wire cutters brands worldwide, by month

Share of searches by month for Klein Tools, Crescent. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeCraftsmanKnipexKlein ToolsCrescentBahcoChannellockIrwin
Oct 202575.2%8.3%6.7%4.5%3.1%1.7%0.33%0.22%
Nov 202575.6%8.3%6.8%4.6%2.5%1.7%0.33%0.18%
Dec 202573.1%9.8%6.6%5.4%3%1.6%0.39%0.18%
Jan 202670%11.5%7.7%5.2%3.5%1.5%0.38%0.21%
Feb 202668.2%13.7%7.5%5%3.4%1.5%0.45%0.2%
Mar 202665.7%16.2%7.2%4.8%3.3%2.2%0.43%0.19%
Apr 202668.3%13.7%7.5%5%3.4%1.5%0.37%0.2%
May 202668.6%13.8%6.2%5.1%4.2%1.5%0.45%0.2%
Jun 202669.4%14%6.3%5.1%3.5%1.3%0.38%0.17%
Jul 202669.4%14%6.3%5.1%3.5%1.3%0.38%0.17%
Aug 202667.7%13.6%7.4%6.1%3.4%1.2%0.37%0.16%
Sep 202669.2%11.4%7.6%6.2%3.5%1.5%0.37%0.17%

How has the Crescent and Klein Tools comparison changed over the last 12 months?

3 findings
  • Klein Tools was ahead of Crescent in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Crescent’s share of searches among wire cutters brands worldwide moved from 3.1% to 3.5%, and its estimated monthly branded searches moved from 91.4K to 91.6K.
  • Across the 12 months ending September 2026, Klein Tools’ share of searches among wire cutters brands worldwide moved from 4.5% to 6.2%, and its estimated monthly branded searches moved from 135K to 165K.

How did search popularity change for wire cutters brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Klein Tools worldwide rose 22.2% over 12 measured months, from 135K to 165K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Crescent’s and Klein Tools’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Crescent

3 branded search terms

  • crescent cutter
  • crescent pipe wrench
  • crescent wrench

Klein Tools

1 branded search term

  • klein tools

How the Brand Demand Index is measured

Other head-to-heads among wire cutters brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.