Blackmores vs Solgar:Which is more popular?
In September 2026, Blackmores had more branded searches than Solgar among vitamin brands worldwide. Blackmores had about 201,000 branded searches, while Solgar had 110,000. Blackmores made up 7.3% of all vitamin brand searches we track, and Solgar accounted for 4%. When we asked ChatGPT and Google AI Overviews about vitamin brands, neither Blackmores nor Solgar appeared in any of the five answers.
Who do people search for more?
Blackmores, about 83% more searches than Solgar
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top vitamin brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Blackmores nor Solgar showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Nature Made4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Thorne4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Now Foods2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Garden of Life2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Centrum0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Blackmores0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Solgar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Swisse0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Nature's Way0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about vitamin brands
5 answers
Asked ChatGPT
“Which vitamin brand should I buy?”
Asked ChatGPT
“What are the best vitamin brands?”
Asked ChatGPT
“What's the best vitamin brand for daily supplements?”
Searched Google, AI Overview
“vitamin brands”
Searched Google, AI Overview
“daily vitamin supplements”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Blackmores or Solgar more popular in search?
This chart shows how often people search Google for Blackmores and Solgar by name. Each line represents a brand's share of searches for all nine vitamin brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Blackmores, Solgar. The figures are in the table below the chart.
View monthly share of searches table
| Month | Centrum | Blackmores | Solgar | Now Foods | Nature Made | Swisse | Garden of Life | Nature's Way | Thorne |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 79.8% | 5.9% | 5.9% | 2.6% | 2.1% | 1.8% | 1.8% | 0.09% | 0.06% |
| Nov 2025 | 80.7% | 5.9% | 4.9% | 2.7% | 2.1% | 1.8% | 1.8% | 0.08% | 0.05% |
| Dec 2025 | 81.3% | 6% | 4.9% | 2.7% | 2.1% | 1.5% | 1.5% | 0.08% | 0.05% |
| Jan 2026 | 80.1% | 5.9% | 4.8% | 3.2% | 2.5% | 1.4% | 1.8% | 0.09% | 0.06% |
| Feb 2026 | 82.1% | 4.9% | 4.9% | 2.7% | 2.2% | 1.5% | 1.5% | 0.1% | 0.05% |
| Mar 2026 | 79% | 5.8% | 5.8% | 3.2% | 2.5% | 1.7% | 1.7% | 0.1% | 0.06% |
| Apr 2026 | 79.7% | 7.1% | 4.8% | 3.2% | 2.1% | 1.4% | 1.4% | 0.1% | 0.07% |
| May 2026 | 81.2% | 6% | 4.9% | 2.7% | 1.8% | 1.8% | 1.5% | 0.11% | 0.07% |
| Jun 2026 | 82.5% | 6.1% | 4.1% | 2.7% | 1.8% | 1.5% | 1.2% | 0.11% | 0.06% |
| Jul 2026 | 81.7% | 7.3% | 3.3% | 2.7% | 1.8% | 1.8% | 1.2% | 0.12% | 0.06% |
| Aug 2026 | 81.4% | 7.3% | 3.3% | 2.7% | 2.2% | 1.8% | 1.2% | 0.12% | 0.06% |
| Sep 2026 | 81.5% | 7.3% | 4% | 2.2% | 1.8% | 1.8% | 1.2% | 0.13% | 0.05% |
How has the Blackmores and Solgar comparison changed over the last 12 months?
3 findings
- Blackmores was ahead of Solgar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blackmores’ share of searches among vitamin brands worldwide moved from 5.9% to 7.3%, and its estimated monthly branded searches moved from 165K to 201K.
- Across the 12 months ending September 2026, Solgar’s share of searches among vitamin brands worldwide moved from 5.9% to 4%, and its estimated monthly branded searches moved from 165K to 110K.
How did search popularity change for vitamin brands worldwide in September 2026?
2 changes
In September 2026, Solgar gained share of searches among vitamin brands worldwide, from 3.3% to 4%.
Estimated monthly branded searches for Blackmores worldwide rose 21.8% over 12 measured months, from 165K to 201K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Blackmores’ and Solgar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blackmores
1 branded search term
- blackmores
Solgar
1 branded search term
- solgar
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