Bosch vs LG:Which is searched more?
In September 2026, LG had more branded searches than Bosch among upright freezer brands worldwide. LG was estimated to have 386K branded searches compared to Bosch’s 3.6K, and held a 20.5% Share of Search versus Bosch’s 0.19%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bosch or LG?
Compare the upright freezer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for LG, Bosch. The figures are in the table below the chart.
View monthly share of search table
| Month | Hisense | Beko | LG | Haier | Bosch |
|---|---|---|---|---|---|
| Oct 2025 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
| Nov 2025 | 41.7% | 22.9% | 16.5% | 18.8% | 0.18% |
| Dec 2025 | 35.5% | 23.7% | 16.8% | 23.7% | 0.19% |
| Jan 2026 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
| Feb 2026 | 34.2% | 22.9% | 24% | 18.7% | 0.22% |
| Mar 2026 | 31.3% | 20.9% | 26.6% | 20.9% | 0.2% |
| Apr 2026 | 32.5% | 21.8% | 18.9% | 26.6% | 0.21% |
| May 2026 | 37.1% | 20.3% | 17.6% | 24.8% | 0.2% |
| Jun 2026 | 40.1% | 22.1% | 15.6% | 22.1% | 0.14% |
| Jul 2026 | 37.1% | 24.8% | 17.6% | 20.3% | 0.16% |
| Aug 2026 | 34.2% | 22.9% | 24% | 18.7% | 0.18% |
| Sep 2026 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
How has the Bosch and LG comparison changed over the last 12 months?
3 findings
- LG was ahead of Bosch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bosch’s estimated Share of Search among upright freezer brands worldwide held steady at 0.19%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
- Across the 12 months ending September 2026, LG’s estimated Share of Search among upright freezer brands worldwide held steady at 20.5%, and its estimated monthly branded searches moved from 472K to 386K.
How did search popularity change for upright freezer brands worldwide in September 2026?
3 changes
In September 2026, Beko overtook LG to rank 2nd among upright freezer brands worldwide, with 23.9% estimated Share of Search.
In September 2026, LG lost estimated Share of Search among upright freezer brands worldwide, from 24% to 20.5%.
Estimated monthly branded searches for Bosch worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.
Other head-to-heads among upright freezer brands
How each brand is measured
Brandwave collects information about searches that people make online using Bosch’s and LG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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