Brandwave

Rome2Rio vs Tripadvisor:Which is more popular?

In September 2026, Tripadvisor had more branded searches than Rome2Rio among travel guide platforms worldwide. Tripadvisor had about 4.1 million branded searches, while Rome2Rio had 368,000. Tripadvisor made up 77.8% of all travel guide platform searches we track, and Rome2Rio accounted for 7%. When we asked ChatGPT and Google AI Overviews about travel guide platforms, Rome2Rio and Tripadvisor each appeared in two of the five answers. Tripadvisor was mentioned before Rome2Rio in two out of three answers that named either.

Among travel guide platforms worldwide in September 2026

Who do people search for more?

Tripadvisor, about 11 searches for every 1 for Rome2Rio

Tripadvisor 4.1M searchesRome2Rio 368K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Rome2Rio in 2 of 5Tripadvisor in 2 of 5

Who does AI recommend more?

Tripadvisor, named ahead of Rome2Rio in 2 of 3 answers

Tripadvisor first in 2Rome2Rio first in 1

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Top travel guide platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rome2Rio was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Tripadvisor was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Tripadvisor was listed before Rome2Rio in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lonely Planet1st
  2. Wanderlog2nd
  3. Rick Steves3rd
  4. Tripadvisor4th
  5. Atlas Obscura4th
  6. Culture Trip6th
  7. Rome2Rio7th
  8. Time Out8th
  9. Wikivoyage–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lonely Planet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wanderlog3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rick Steves3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tripadvisor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rome2Rio2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Atlas Obscura2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Time Out1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Culture Trip1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wikivoyage0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about travel guide platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Rome2Rio or Tripadvisor more popular in search?

This chart shows how often people search Google for Rome2Rio and Tripadvisor by name. Each line represents a brand's share of searches for all nine travel guide platforms we track, month by month, from English-language searches worldwide.

Rome2Rio and Tripadvisor among travel guide platforms worldwide, by month

Share of searches by month for Tripadvisor, Rome2Rio. The figures are in the table below the chart.

View monthly share of searches table
MonthTripadvisorRome2RioTime OutWanderlogLonely PlanetAtlas ObscuraRick StevesWikivoyageCulture Trip
Oct 202577.5%8.5%3.8%3.1%2.6%2.1%2.1%0.28%0.08%
Nov 202577%8.5%3.8%3.1%3.1%2.1%2.1%0.28%0.07%
Dec 202575.5%8.3%4.5%3.7%3%2%2.5%0.33%0.07%
Jan 202676.5%8.4%4.6%3.8%2.5%1.7%2.1%0.34%0.07%
Feb 202677.5%8.5%3.8%3.8%2.6%1.7%1.7%0.34%0.07%
Mar 202672.4%9.7%3.6%5.3%4.4%1.9%2.4%0.21%0.06%
Apr 202674.8%10.1%3.7%4.5%3%1.7%2%0.22%0.07%
May 202680.1%7.2%3.2%3.9%1.8%1.8%1.8%0.24%0.06%
Jun 202681.2%7.3%3.3%3.3%1.5%1.8%1.5%0.2%0.05%
Jul 202680.6%7.3%3.2%3.2%1.8%1.8%1.8%0.24%0.05%
Aug 202680.4%7.2%3.2%4%1.5%1.8%1.8%0.19%0.05%
Sep 202677.8%7%4.7%4.7%2.1%1.7%1.7%0.28%0.06%

How has the Rome2Rio and Tripadvisor comparison changed over the last 12 months?

3 findings

How did search popularity change for travel guide platforms worldwide in September 2026?

2 changes
  1. In September 2026, Tripadvisor lost share of searches among travel guide platforms worldwide, from 80.4% to 77.8%.

  2. Estimated monthly branded searches for Rome2Rio worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Rome2Rio’s and Tripadvisor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Rome2Rio

1 branded search term

  • rome2rio

Tripadvisor

1 branded search term

  • tripadvisor

How the Brand Demand Index is measured

Other head-to-heads among travel guide platforms

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