Slack vs Trello:Which is more popular?
In September 2026, Slack had more branded searches than Trello among team collaboration platforms worldwide. Slack had about 4.1 million branded searches, while Trello had 2.6 million. Slack made up 23.9% of all team collaboration platform searches we track, and Trello accounted for 15%. When we asked ChatGPT and Google AI Overviews about team collaboration platforms, Slack appeared in all five answers and Trello in two. Slack was mentioned before Trello in every answer.
Who do people search for more?
Slack, about 60% more searches than Trello
Who does AI mention more?
Slack, mentioned in every answer we collected
Who does AI recommend more?
Slack, named ahead of Trello in every answer
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Top team collaboration platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Slack appeared in all five answers. Trello was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Slack was listed before Trello in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Slack1st
Microsoft Teams2nd
ClickUp3rd
Asana4th
monday work management5th
Notion6th
Google Workspace7th
Zoom8th
Trello9th
Miro10th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Microsoft Teams5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Slack5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- ClickUp5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Asana5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Notion5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Google Workspace4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- monday work management3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Trello2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Miro2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Zoom2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about team collaboration platforms
5 answers
Asked ChatGPT
“Which team collaboration platform should I use?”
Asked ChatGPT
“What are the best team collaboration platforms?”
Asked ChatGPT
“What's the best team collaboration platform for a small team?”
Searched Google, AI Overview
“team collaboration platforms”
Searched Google, AI Overview
“collaboration tools for teams”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Slack or Trello more popular in search?
This chart shows how often people search Google for Slack and Trello by name. Each line represents a brand's share of searches for all ten team collaboration platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Slack, Trello. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Teams | Slack | Trello | Google Workspace | Miro | ClickUp | Asana | Notion | monday work management | Zoom |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 22.8% | 22.8% | 15.7% | 8.3% | 12.5% | 8.5% | 8.6% | 0.61% | 0.17% | <0.01% |
| Nov 2025 | 25.1% | 20.6% | 17.4% | 9.2% | 11.2% | 9.4% | 6.4% | 0.56% | 0.16% | <0.01% |
| Dec 2025 | 19.9% | 24.3% | 16.8% | 10.9% | 10.9% | 9% | 7.5% | 0.66% | 0.17% | <0.01% |
| Jan 2026 | 21.9% | 21.9% | 15.2% | 11.9% | 9.8% | 10% | 8.2% | 0.88% | 0.2% | <0.01% |
| Feb 2026 | 21.8% | 21.8% | 15.1% | 11.9% | 9.7% | 12.1% | 6.8% | 0.71% | 0.19% | <0.01% |
| Mar 2026 | 22.8% | 22.8% | 15.9% | 10.2% | 10.2% | 10.4% | 7% | 0.61% | 0.15% | <0.01% |
| Apr 2026 | 21.3% | 21.3% | 14.9% | 11.6% | 11.6% | 11.8% | 6.6% | 0.7% | 0.15% | <0.01% |
| May 2026 | 18.9% | 23.1% | 16.5% | 12.6% | 10.3% | 10.5% | 7.1% | 0.76% | 0.13% | <0.01% |
| Jun 2026 | 18.9% | 23.1% | 16.5% | 12.6% | 10.4% | 10.5% | 7.1% | 0.63% | 0.13% | <0.01% |
| Jul 2026 | 19.8% | 24.3% | 14.4% | 13.3% | 8.8% | 11.1% | 7.5% | 0.8% | 0.13% | <0.01% |
| Aug 2026 | 19.8% | 24.3% | 14.4% | 13.3% | 8.8% | 11% | 7.5% | 0.8% | 0.12% | <0.01% |
| Sep 2026 | 23.9% | 23.9% | 15% | 10.7% | 10.7% | 8.9% | 6.1% | 0.64% | 0.1% | <0.01% |
How has the Slack and Trello comparison changed over the last 12 months?
3 findings
- Slack was ahead of Trello in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Slack’s share of searches among team collaboration platforms worldwide moved from 22.8% to 23.9%, and its estimated monthly branded searches held steady at 4.1M.
- Across the 12 months ending September 2026, Trello’s share of searches among team collaboration platforms worldwide moved from 15.7% to 15%, and its estimated monthly branded searches moved from 2.8M to 2.6M.
How did search popularity change for team collaboration platforms worldwide in September 2026?
2 changes
In September 2026, Microsoft Teams overtook Slack to become the leader among team collaboration platforms worldwide, with 23.9% of the searches.
In September 2026, Trello gained share of searches among team collaboration platforms worldwide, from 14.4% to 15%.
How are branded searches counted?
15 search terms
Brandwave collects information about searches that people make online using Slack’s and Trello’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among team collaboration platforms
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