Aston Martin vs Lotus:Which is more popular?
In September 2026, Aston Martin had more branded searches than Lotus among sports car brands worldwide. Aston Martin had about 1.5 million branded searches, while Lotus had 246,000. Aston Martin made up 4.4% of all sports car brand searches we track, and Lotus accounted for 0.72%. When we asked ChatGPT and Google AI Overviews about sports car brands, Aston Martin and Lotus each appeared in two of the five answers. Aston Martin was mentioned before Lotus in two out of three answers that named either.
Who do people search for more?
Aston Martin, about 6 searches for every 1 for Lotus
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Aston Martin, named ahead of Lotus in 2 of 3 answers
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Top sports car brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Aston Martin was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Lotus was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Aston Martin was listed before Lotus in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Porsche1st
Chevrolet2nd
BMW3rd
Ferrari4th
Mazda5th
Lamborghini6th
Mclaren7th- Aston Martin8th
Lotus9th
Nissan10th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- BMW5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Porsche5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Chevrolet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Ferrari3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Mazda3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Lamborghini2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Aston Martin2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Mclaren2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Lotus2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Nissan1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sports car brands
5 answers
Asked ChatGPT
“Which sports car brand should I buy?”
Asked ChatGPT
“What are the best sports car brands?”
Asked ChatGPT
“What's the best sports car brand for fast road driving?”
Searched Google, AI Overview
“sports car brands”
Searched Google, AI Overview
“best sports car”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Aston Martin or Lotus more popular in search?
This chart shows how often people search Google for Aston Martin and Lotus by name. Each line represents a brand's share of searches for all ten sports car brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Aston Martin, Lotus. The figures are in the table below the chart.
View monthly share of searches table
| Month | BMW | Porsche | Lamborghini | Ferrari | Mazda | Nissan | Chevrolet | Aston Martin | Mclaren | Lotus |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.8% | 14.8% | 12.1% | 9.9% | 8.1% | 9.9% | 8.1% | 4.4% | 5.4% | 0.73% |
| Nov 2025 | 24.9% | 16.7% | 11.1% | 9.1% | 9.1% | 9.1% | 9.1% | 4.1% | 6.1% | 0.67% |
| Dec 2025 | 24.9% | 16.7% | 11.2% | 9.1% | 9.1% | 9.1% | 9.1% | 5% | 5% | 0.67% |
| Jan 2026 | 27.9% | 15.4% | 10.3% | 8.4% | 10.3% | 10.3% | 8.4% | 4.6% | 3.8% | 0.62% |
| Feb 2026 | 26.7% | 14.6% | 11.9% | 9.8% | 9.8% | 9.8% | 8% | 5.3% | 3.6% | 0.59% |
| Mar 2026 | 28.1% | 15.5% | 10.4% | 8.5% | 8.5% | 10.4% | 8.5% | 5.7% | 3.8% | 0.62% |
| Apr 2026 | 25.1% | 16.8% | 11.2% | 9.2% | 9.2% | 9.2% | 9.2% | 5% | 4.1% | 0.83% |
| May 2026 | 24.6% | 16.5% | 11% | 11% | 9% | 9% | 9% | 4.9% | 4% | 0.99% |
| Jun 2026 | 26.6% | 14.6% | 11.9% | 9.8% | 9.8% | 9.8% | 8% | 4.4% | 4.4% | 0.88% |
| Jul 2026 | 27.8% | 15.2% | 10.2% | 8.3% | 10.2% | 10.2% | 8.3% | 4.6% | 4.6% | 0.75% |
| Aug 2026 | 26.1% | 14.3% | 11.7% | 9.6% | 9.6% | 9.6% | 9.6% | 5.2% | 3.5% | 0.86% |
| Sep 2026 | 26.7% | 14.6% | 11.9% | 9.8% | 9.8% | 9.8% | 8% | 4.4% | 4.4% | 0.72% |
How has the Aston Martin and Lotus comparison changed over the last 12 months?
3 findings
- Aston Martin was ahead of Lotus in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aston Martin’s share of searches among sports car brands worldwide held steady at 4.4%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
- Across the 12 months ending September 2026, Lotus’ share of searches among sports car brands worldwide moved from 0.73% to 0.72%, and its estimated monthly branded searches moved from 301K to 246K.
How did search popularity change for sports car brands worldwide in September 2026?
2 changes
In September 2026, Aston Martin lost share of searches among sports car brands worldwide, from 5.2% to 4.4%.
Estimated monthly branded searches for Lotus worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Aston Martin’s and Lotus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aston Martin
1 branded search term
- aston martin
Lotus
1 branded search term
- lotus cars
Other head-to-heads among sports car brands
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