Macpac vs Therm-a-Rest:Which is searched more?
In September 2026, Macpac had more branded searches than Therm-a-Rest among sleeping bag brands worldwide. Macpac was estimated to have 135K branded searches compared to Therm-a-Rest’s 33.1K, and held a 15.7% Share of Search versus Therm-a-Rest’s 3.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Macpac or Therm-a-Rest?
Compare the sleeping bag brands campers buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Macpac, Therm-a-Rest. The figures are in the table below the chart.
View monthly share of search table
| Month | Kathmandu | Macpac | Sea to Summit | Exped | Therm-a-Rest | Big Agnes |
|---|---|---|---|---|---|---|
| Oct 2025 | 69.4% | 13.9% | 6.2% | 4.2% | 3.4% | 2.8% |
| Nov 2025 | 68.2% | 16.7% | 6.1% | 3.4% | 3.4% | 2.2% |
| Dec 2025 | 70.2% | 17.1% | 5.2% | 2.8% | 2.8% | 1.9% |
| Jan 2026 | 66% | 16.2% | 7.3% | 4% | 4% | 2.7% |
| Feb 2026 | 65% | 16% | 7.1% | 4.8% | 3.9% | 3.2% |
| Mar 2026 | 69.4% | 13.9% | 6.2% | 4.2% | 3.4% | 2.8% |
| Apr 2026 | 67.9% | 16.6% | 6.1% | 3.3% | 3.3% | 2.7% |
| May 2026 | 65.6% | 16% | 7.2% | 3.9% | 3.9% | 3.2% |
| Jun 2026 | 68.1% | 16.8% | 6.2% | 3.4% | 3.4% | 2.3% |
| Jul 2026 | 64.6% | 15.8% | 8.6% | 3.9% | 3.9% | 3.2% |
| Aug 2026 | 66.5% | 13.3% | 8.9% | 4% | 4% | 3.3% |
| Sep 2026 | 64% | 15.7% | 8.6% | 4.7% | 3.9% | 3.2% |
How has the Macpac and Therm-a-Rest comparison changed over the last 12 months?
3 findings
- Macpac was ahead of Therm-a-Rest in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Macpac’s estimated Share of Search among sleeping bag brands worldwide moved from 13.9% to 15.7%, and its estimated monthly branded searches held steady at 135K.
- Across the 12 months ending September 2026, Therm-a-Rest’s estimated Share of Search among sleeping bag brands worldwide moved from 3.4% to 3.9%, and its estimated monthly branded searches held steady at 33.1K.
How did search popularity change for sleeping bag brands worldwide in September 2026?
1 change
In September 2026, Macpac gained estimated Share of Search among sleeping bag brands worldwide, from 13.3% to 15.7%.
Other head-to-heads among sleeping bag brands
How each brand is measured
Brandwave collects information about searches that people make online using Macpac’s and Therm-a-Rest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Macpac
1 branded search term
- macpac
Therm-a-Rest
1 branded search term
- therm-a-rest
Put your own brand in this comparison
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