SEO content optimization platforms:Which brands are most popular in search?
In August 2026, NeuronWriter was the most searched among SEO content optimization platforms worldwide, with an estimated 5.5K branded searches and 48.5% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.
NeuronWriter48.5%Clearscope24.8%
MarketMuse17.2%
Frase7.9%
Surfer1.6%
Follow SEO content optimization platforms and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare tools that help editorial teams plan, improve, and measure search-focused content. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for NeuronWriter, Clearscope, MarketMuse, Frase. The figures are in the table below the chart.
View monthly share of search table
| Month | NeuronWriter | Clearscope | MarketMuse | Frase | Surfer |
|---|---|---|---|---|---|
| Oct 2025 | 38.7% | 28.6% | 23.8% | 7.6% | 1.3% |
| Nov 2025 | 48.1% | 23.1% | 20.1% | 7.7% | 1.1% |
| Dec 2025 | 46.8% | 23% | 23.4% | 5.7% | 1% |
| Jan 2026 | 40.2% | 23.4% | 28.7% | 6.4% | 1.3% |
| Feb 2026 | 49% | 23.9% | 20% | 6% | 1.1% |
| Mar 2026 | 44.3% | 26.4% | 22.3% | 5.4% | 1.5% |
| Apr 2026 | 43.2% | 26.5% | 22% | 6.5% | 1.7% |
| May 2026 | 47.8% | 23.8% | 20.1% | 7.2% | 1.1% |
| Jun 2026 | 46.1% | 27.2% | 18.3% | 7.4% | 1% |
| Jul 2026 | 47.9% | 24.2% | 17.5% | 8.8% | 1.6% |
| Aug 2026 | 48.5% | 24.8% | 17.2% | 7.9% | 1.6% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.5% | 5.5K | 0% | +0.6 points | |
| 2, held 2nd | 24.8% | 2.8K | +1.4% | +0.6 points | |
| 3, held 3rd | 17.2% | 1.9K | -2.5% | -0.2 points | |
| 4, held 4th | 7.9% | 890 | -11.9% | -1 points | |
| 5, held 5th | 1.6% | 180 | 0% | 0 points |
48.5%
held 1st · 5.5K estimated branded searches · 0% vs prior month · +0.6 points
24.8%
held 2nd · 2.8K estimated branded searches · +1.4% vs prior month · +0.6 points
17.2%
held 3rd · 1.9K estimated branded searches · -2.5% vs prior month · -0.2 points
4.
Frase7.9%
held 4th · 890 estimated branded searches · -11.9% vs prior month · -1 points
5.
Surfer1.6%
held 5th · 180 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between leading brands

NeuronWriter vs Clearscope: compare search popularity

NeuronWriter vs MarketMuse: compare search popularity
NeuronWriter vs Frase: compare search popularity
Clearscope vs MarketMuse: compare search popularity
Clearscope vs Frase: compare search popularity
MarketMuse vs Frase: compare search popularity- Compare any of these brands
Which brand is most popular in search among SEO content optimization platforms worldwide?
5 brands
In August 2026, NeuronWriter was the most searched among SEO content optimization platforms worldwide, with an estimated 5.5K branded searches and 48.5% estimated Share of Search within this set. Clearscope is in 2nd place, 23.6 percentage points behind at 24.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 38.7% → 48.5% | 49%Feb 2026 | 38.7%Oct 2025 | 1st | |
| 28.6% → 24.8% | 28.6%Oct 2025 | 23%Dec 2025 | 2nd | |
| 23.8% → 17.2% | 28.7%Jan 2026 | 17.2%Aug 2026 | 3rd | |
| 7.6% → 7.9% | 8.8%Jul 2026 | 5.4%Mar 2026 | 4th | |
| 1.3% → 1.6% | 1.7%Apr 2026 | 1%Jun 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, NeuronWriter’s estimated Share of Search among SEO content optimization platforms worldwide increased from 38.7% to 48.5%.
- Across the 11 months ending August 2026, Clearscope’s estimated Share of Search among SEO content optimization platforms worldwide decreased from 28.6% to 24.8%.
- Across the 11 months ending August 2026, MarketMuse’s estimated Share of Search among SEO content optimization platforms worldwide decreased from 23.8% to 17.2%.
- Across the 11 months ending August 2026, NeuronWriter’s estimated Share of Search among SEO content optimization platforms worldwide peaked at 49% in February 2026 and was lowest at 38.7% in October 2025.
- Across the 11 months ending August 2026, Clearscope’s estimated Share of Search among SEO content optimization platforms worldwide peaked at 28.6% in October 2025 and was lowest at 23% in December 2025.
- Across the 11 months ending August 2026, MarketMuse’s estimated Share of Search among SEO content optimization platforms worldwide peaked at 28.7% in January 2026 and was lowest at 17.2% in August 2026.
- Across the 11 months ending August 2026, Frase’s estimated Share of Search among SEO content optimization platforms worldwide peaked at 8.8% in July 2026 and was lowest at 5.4% in March 2026.
- Across the 11 months ending August 2026, Frase and Surfer held steady: their estimated Share of Search among SEO content optimization platforms worldwide each moved less than 0.5 percentage points.
How did search popularity change for SEO content optimization platforms worldwide in August 2026?
5 changes
In August 2026, Clearscope gained estimated Share of Search among SEO content optimization platforms worldwide, from 24.2% to 24.8%.

In August 2026, NeuronWriter gained estimated Share of Search among SEO content optimization platforms worldwide, from 47.9% to 48.5%.

In August 2026, Frase lost estimated Share of Search among SEO content optimization platforms worldwide, from 8.8% to 7.9%.

MarketMuse’s estimated Share of Search among SEO content optimization platforms worldwide has lost ground for 3 months in a row, from 20.1% to 17.2% in August 2026.

Estimated monthly branded searches for Surfer worldwide fell 35.7% over 11 measured months, from 280 to 180 in August 2026.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.