Brandwave

Godox vs Lume Cube:Which is more popular?

In September 2026, Godox had more branded searches than Lume Cube among ring light brands worldwide. Godox had about 132,000 branded searches, while Lume Cube had 8,200. Godox made up 32.9% of all ring light brand searches we track, and Lume Cube accounted for 2%. When we asked ChatGPT and Google AI Overviews about ring light brands, Lume Cube appeared in all five answers and Godox in one. Lume Cube was mentioned before Godox in every answer.

Among ring light brands worldwide in September 2026

Who do people search for more?

Godox, about 16 searches for every 1 for Lume Cube

Godox 132K searchesLume Cube 8.2K searches

Who does AI mention more?

Lume Cube, mentioned in every answer we collected

Lume Cube in 5 of 5Godox in 1 of 5

Who does AI recommend more?

Lume Cube, named ahead of Godox in every answer

Lume Cube first in 5Godox never first

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Top ring light brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lume Cube appeared in all five answers. Godox was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lume Cube was listed before Godox in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Neewer1st
  2. Lume Cube2nd
  3. UBeesize3rd
  4. Elgato4th
  5. Godox5th
  6. Amaran–
  7. Aputure–
  8. DigiPower–
  9. Sensyne–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Neewer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lume Cube5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • UBeesize2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Godox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Elgato1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amaran0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Aputure0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DigiPower0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sensyne0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ring light brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Godox or Lume Cube more popular in search?

This chart shows how often people search Google for Godox and Lume Cube by name. Each line represents a brand's share of searches for all nine ring light brands we track, month by month, from English-language searches worldwide.

Godox and Lume Cube among ring light brands worldwide, by month

Share of searches by month for Godox, Lume Cube. The figures are in the table below the chart.

View monthly share of searches table
MonthAmaranGodoxNeewerAputureLume CubeElgatoDigiPowerUBeesizeSensyne
Oct 202542.1%25.6%18.1%8.6%2.3%1.8%0.75%0.58%0.26%
Nov 202547%23.3%16.9%7.8%2.1%1.5%0.69%0.44%0.24%
Dec 202548.8%24.4%14.9%6.7%2.2%1.4%0.64%0.69%0.3%
Jan 202642%25.5%18.8%8.2%2.3%1.7%0.7%0.58%0.26%
Feb 202638.5%28.5%20.2%7.8%2.2%1.5%0.64%0.53%0.22%
Mar 202637.3%27.3%22.2%7.5%2.5%1.6%0.89%0.51%0.21%
Apr 202641.1%25.5%19.9%8.3%2.3%1.4%0.82%0.56%0.23%
May 202641.3%25.6%20.6%6.8%2.3%1.3%1.3%0.57%0.24%
Jun 202642.7%26.8%18.5%7.1%1.9%1.3%0.89%0.59%0.22%
Jul 202649.3%25.6%14.8%5.8%1.9%1.2%0.82%0.45%0.21%
Aug 202640.5%31%17.5%5.8%2.3%1.2%0.82%0.56%0.23%
Sep 202635.6%32.9%19.1%7.2%2%1.5%0.9%0.6%0.22%

How has the Godox and Lume Cube comparison changed over the last 12 months?

3 findings
  • Godox was ahead of Lume Cube in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Godox’s share of searches among ring light brands worldwide moved from 25.6% to 32.9%, and its estimated monthly branded searches moved from 128K to 132K.
  • Across the 12 months ending September 2026, Lume Cube’s share of searches among ring light brands worldwide moved from 2.3% to 2%, and its estimated monthly branded searches moved from 11.5K to 8.2K.

How did search popularity change for ring light brands worldwide in September 2026?

2 changes
  1. In September 2026, Godox gained share of searches among ring light brands worldwide, from 31% to 32.9%.

  2. Estimated monthly branded searches for Lume Cube worldwide fell 28.7% over 12 measured months, from 11.5K to 8.2K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Godox’s and Lume Cube’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Godox

2 branded search terms

  • godox
  • godox light

Lume Cube

2 branded search terms

  • lume cube
  • lume cube light

How the Brand Demand Index is measured

Other head-to-heads among ring light brands

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